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Easy Agile Podcast Ep.5 Andrew Malak, Chief Product Officer at Spaceship

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Teagan Harbridge

"I really enjoyed my conversation with Andrew Malak. We talk integrating agile techniques and tips on how to achieve a culture of accountability"

Andrew is a firm believer that the customer trusts your business by joining, and you have an obligation to repay that trust by helping them achieve their outcomes.

Enjoy the episode!

Transcript

Teagan Harbridge:

Welcome to another episode of the Easy Agile Podcast. I'm Teagan, head of product here at Easy Agile. And we've got a really exciting guest on the show today, Andrew Malak from Spaceship. He's the chief product officer. Andrew is a true believer in creating products and experiences that solve customer problems. He believes that the customer trusts your business by joining, and you have an obligation to repay that trust by helping them achieve their outcomes. In his current role, Andrew aims to help people take control of their wealth from a young age, educating good money habits and helping people invest where the world is going. Andrew is a family man who loves his time with his wife and children. And believe it or not, he uses agile techniques in his personal and professional life. Andrew is an economics geek. He plays and coaches soccer, football. He's a big Liverpool supporter, loves to travel, loves amazing architecture, and loves working with children.

Teagan Harbridge:

There were so many takeaways from my chat with Andrew that I really struggled to pair it down to three. But if you say tuned, here are some of the things that you're going to learn from our chat with Andrew. Why we should stop using the term agile transformation and start calling it an agile evolution. Why it's important to be open-minded to our own limitations so to break the old mindset of protecting original scope. And tips on how to achieve a culture of accountability. So I hope you enjoy. Andrew, can you tell me a little bit about Spaceship?

Andrew Malak:

Oh, fantastic. Well, thank you very much for, first of all, having me, Teagan. Spaceship is a business that's on a journey to make good money habits and investing accessible to all people. So what we look for is trends to do with industries or companies who are building the future of both industry or economies. We invest in them for the longterm, we break down barriers of entry for people, we give them a fee-free product under $5,000, no minimum investments. It's really easy to sign up. You simply download an app and you sign up and make one product selection decision, and you're done. You can start investing on autopilot. We allow you to also invest your superannuation in a not too dissimilar way.

Teagan Harbridge:

So tell me a little bit about who your target customer is, then. Because it seems like you're trying to make something quite complicated accessible for maybe first time investors.

Andrew Malak:

Well, you're absolutely right. There's a niche segment of people out there at the moment, millennials or even gen Zs, that we just don't think have been well serviced by the incumbents. And what we're trying to do is resonate with these young people as much as possible. We're trying to reduce industry jargon and really make things simple to them, because investing doesn't have to be complex. It's really about a lot of discipline around, if I can manage my personal P&L, or money in, money out, then I can create a cash buffer that can go into my assets column on my balance sheet. That's really what we're trying to do. And that kind of language, if we can get it right, can really simplify things that have typically been in the hands of financial advisors and accountants and give it back to everyday Australians who are starting out in their investment journey.

Teagan Harbridge:

Yeah, awesome. And you've been on quite a journey before landing in the FinTech space as the Spaceship CPO. So can you tell me and our audience a little bit about what that journey has looked like?

Andrew Malak:

Oh, where do I start? If you asked a graduate Andrew Malak what he'd be doing now, I don't think I would've been speaking about this because at that point in time in my career I didn't know this space would actually be around, if that makes sense. So I'll go back to my younger years, and I always thought I was going to be an architect. I had this fascination with bridges and I wanted to design things and see them come to life. And let's just say that I do that in different ways right now, but I started out working in CommSec on the trading floor. I moved on to work as a business analyst, and that's where I started my critical thinking into how businesses work and how things can be made more efficient.

Andrew Malak:

I dabbled in teaching for a little bit, I taught high school economics and religion for a little bit. And then I eventually landed in a product role at St. George Bank prior to the merger with Westpac. At that point in time, the light bulb really came on. I realized, "Hey, I like creating things. I like to change things. I don't like to just do things," if that makes sense. And that wondering mind that doesn't like the conform was finally let loose, if that makes sense. And I haven't stopped enjoying it. I loved my time at Westpac, made lots of friends, worked on really cool, successful projects, and implemented lots of things that had great results. Worked on lots of things that have failed miserably and learnt a lot out of that. And when the opportunity at Spaceship started to surface late last year, it was just too good an opportunity to not really come in and have a go. So yeah, it's been quite the journey.

Teagan Harbridge:

Yeah, wow. And I love a good failure story. And you said you've had lots. Can you think, just off the top of your head, what one of those big failures has been?

Andrew Malak:

Where do I start? I think our first attempt at taking a digital experience to allow customers to acquire a product online was quite a failure that taught us a lot. We basically took the systems that our back office staff used and just made it available to customers. And the real good learning out of that is there was a lot of traffic and a lot of demand, but not enough completion ever. And the best learning that came out of that... This is back in 2006, so internet speeds were just starting to pick up. Broadband was starting to go mainstream and customers' trust around doing more transactions that used personally identifiable data was starting to normalize at that point in time. Up until then, people quite reserved thinking, "I'm going to lose my personal data," et cetera. So when we decided to do that, we saw that there was a lot of demand but we quickly came to the realization that we used to train staff for four to six weeks on how to use the systems before they knew how to service customers using them.

Andrew Malak:

But then we've deployed it into production for customers to self-service and realized quite quickly that the experience for customers had to be much more guided than the experience for a staff member. This is where the evolution of usability or design thinking started to come in. We started thinking of, "Well, how do we make these things so easy that a first-time user can go end to end and not encounter friction?" And this is where our understanding of design principles, customer testing using verbatim and anguage that can resonate with a first-time user becomes critical to the execution. It's not just good systems but it's good user experience sitting on top of systems.

Andrew Malak:

That's probably the one that resonates with me the most because I've held that to a very high regard throughout my whole career. Now everything I do I think of, "Where's the friction? How do we make sure there's no friction? What's the customer going to feel throughout this experience? How are we creating unnecessary anxiety in that experience for the customer, and how do we move that away? How do we become more transparent but still be simple?" And yeah, that's probably the one that resonates the most.

Teagan Harbridge:

Seems like a tremendous learning opportunity early enough in that project and something that's stuck with you since, so great learning opportunity.

Andrew Malak:

Absolutely.

Teagan Harbridge:

We've got a ton of customers who are at all stages of their agile transformations, and I know that this is something that you've had experience with if we go back to your St. George, Westpac days. Can you give our audience any tips or stories that you encountered when you were going through those agile transformations? What lessons can you share with our audience?

Andrew Malak:

Oh, I have lots of lessons to share, actually.

Teagan Harbridge:

This is what I love.

Andrew Malak:

Look, I like to position it more as agile evolution more than agile transformation because no matter what you try to do, you're not just going to drop waterfall and become agile next morning. Honestly, I've seen so many attempts and every single time I see that the graduality of the change is a better predictability of the final outcome that you're going to land. So ultimately the Holy Grail that everyone's aspiring to is that, as a leader, you can rock up to a team stand up unexpected and then, without being told who is in what role, who the product owner is, who the engineer is, who the QC is, who the designer is, it becomes hard for you as the leader to work out who's who because at that point in time the team is so well converged on customer outcomes that they will self-organize themselves around what each person needs to do.

Andrew Malak:

And most of the language being used is really around, what are we trying to define the customer? What's the best thing to do within the capacity that we have to deliver this feature to market as quickly as possible, capture value for the customer and the business as much as possible? This takes a long time to get to, where you can start normalizing to a standardized, common set of goals, common cadence, and common ways of working. And I think it's ultimately about how much empowerment you can give people and how much as a leader you can relegate yourself in the background to allow them to work it out themselves as long as you're coming in and nudging things along the way and helping people course correct along the way. So the good news is that I actually think at Spaceship, we're pretty close to getting there.

Andrew Malak:

We have been running scrum and we have been running sprints for a long time, but it has been largely ceremonials. But over the last quarter, we've done a really good job at embedding more cross-functional people into these teams. But the goal for us is that now we feel like our throughput has actually increased and that the constant flow of information between the teams is becoming more natural and there is actually less ambiguity between the teams around, "All right, we built it this way. The API is no longer consumable. It doesn't fit what we're trying to do from our front-end and there's less back and forth." So we can really see that the amount of friction between persons in the team is really starting to reduce dramatically and we're starting to see that throughput really increase. Having said that, the best way to go about an agile transformation is just get started.

Andrew Malak:

You can sit and plan out things and plan towards utopia as much as you want or you can actually just get going. So when I say by get going, I say you have to start by getting buy-in from all the leaders of the different cross-functional teams, because if you don't have that buy-in at the leadership level, it's just not going to work because there's going to be blockers, there's going to be escalations. And if all these things result in conversations around, "Should we keep doing this?" Or, "Hey, maybe this is not the right thing to do." That needs to be off the table really early on and it needs to be a total commitment at the leadership level that we're going to make this work and whatever we encounter we're just going to fix forward. Once you have that commitment at the leadership level, you need to very clearly define the values that the team is going to be handed to work with, because agile itself, it's not a process, it's a set of values that the team needs to just take and start working with.

Andrew Malak:

So we could go and rattle individuals and interactions over processes and tools or working software over comprehensive documentation. Well, give these to the team and they're going to say to you at day one, "We can't go to all of that straight away." So they might actually say that day one, "We're still going to need some documentation because we're not comfortable yet. We don't understand the language of the other people in the scrum team well enough to be able to go and actually code off the back of a conversation." But by the 10th sprint, the 20th sprint, that misunderstanding of what the product owner wants or what the designer is trying to achieve in an experience starts to become embedded in the mind of the engineer.

Andrew Malak:

The engineer understands the customer a lot more, and then you can make do with less process and less documentation and less negotiated outcomes and more commonality across the team. The other thing that then starts to kick in at that stage is that ability of the team to pivot in response to a change and not see that as a threat to what they're trying to achieve. The old ways of working was, define that scope, protect that scope, and not let things disturb that scope, whereas if you're halfway through a project and you get some really good information that tells you that maybe you are not on track to achieve a good outcome, you should be welcoming that. And the team itself in the beginning is going to find that an irritation, but over time they'll become more comfortable with pivoting off the back of new information.

Teagan Harbridge:

Yeah. It's a big mindset shift. I was just having a discussion today about, where does being agile and being reactive, where's that line in the middle. And when does taking information and pivoting because you think something will be better, when can we break that mindset of, "Oh, we're just being reactive?" No, we're being responsive.

Andrew Malak:

Yeah, yeah. And look, I think the word reactive itself naturally has a negative connotation to it, but agility in mindset allows you to flip that on its head and say that no one can work things out in totality to 100% of what's possible, so being open-minded to our own limitations first and foremost allows us to acknowledge that when new information comes in, it is because we didn't think through the solution 100%, but let's also be okay with that because no one can. So I think it's flipping on its head and acknowledging it upfront and saying that this is going to happen, but when it comes we will assess the information we have with the capacity we have with how far progressive we are and make a decision that's right for us, for the customer, and for what's possible.

Andrew Malak:

So I take it as the more information you get along the way, the more reinforcement of, are you doing what's right or should you pivot and change at that point in time? The other thing that happens really early on is that if you as a leader can create a really clear vision around customer outcomes and establish your first cross-functional team and hand over that vision to the team, it becomes theirs. Don't hand over the backlog to the team. Don't give them a ready backlog, just give them the vision and then tell them, "You guys work out what your backlog looks like." When they come up with their own backlog, as long as you as a leader don't see that it's just a list of Hail Marys in it and there is a fair bit in there that is well spread out between hygiene things, strategic things, and a few moonshots and the balance is right, if the team has come up with their own backlog, the motivation they have to build their own ideas just goes through the roof.

Andrew Malak:

And that's what you want to achieve. You want to achieve clarity that the work fits with the vision and the motivation that you get out of the backlog being created by the team itself gets you that throughput enhancement. The other thing that you're going to struggle with really early on is chunking things down to fitting within the sprint cadence. I think that's one that's often been my biggest challenge when moving towards agile practices early on. Typically in the first few sprints, you always have overruns and things don't complete in the sprint because we end up thinking we can do more than we can and it takes us a while to work out, in wrapping up something that becomes shippable in a sprint, you probably take a little bit less in that sprint because you've got to test it or you've got to do a release in that sprint, or you're going to do a PIR in that sprint, or you're going to do a lot of retros in that sprint. Start to sort of formulate what you're going to take through the next planning cycle.

Andrew Malak:

So you've got to budget to that capacity, and I'll find that teams underestimate the magnitude of that work. So be okay with that. Overruns in the first few sprints don't mean you've failed, it means you're learning how to plan better. And then make sure your retros and your pivot off the back of that into your next planning sessions is taking information that is now new to you, and making sure you're working with it. I think as the leader, though, you have to set the expectations that teams can make mistakes and that it's a safe environment.

Andrew Malak:

And I've seen many agile... I was about to use the word transformation, even though I've just said I don't believe in transformation. Any teams that are adopting agile principles expecting that in their first few sprints they don't have any hiccups, and that if throughput falls in the first few sprints, then there's a bit of a, "Oh, well you told me this thing was going to increase our throughput." Yeah, but not straight away. So I think just being realistic with yourself and what's possible, and that shift in itself, until it normalizes, takes a bit of getting used to. The teams need to know it's a safe environment, that if their productivity suffers, if they make mistakes or if they break things, it's going to be okay. We'll fix forward.

Andrew Malak:

But then also there comes a point in time where we have to be very clear about the culture of accountability around using that capacity really well. So what I've found, that the best use of that is the showcase. And what we've done at Spaceship, because we're trying to reduce the amount of ceremonies, we've combined both the planning playback in a sprint as well as the showcase into the same ceremony. So what we do is we play back what we built last session using a demonstration of working software and comparing the amount of work we've executed versus what was planned in the previous sprint. We're saying we've got 80%, 90% through the work and this is what it looks and feels like, and this is what we're deploying to the customer. Then we actually showcase what we plan to do in the next sprint.

Andrew Malak:

And that's part of the showcase, is our hand on heart commitment to, "This is what we as a team are committed to doing in the next sprint." And then that accountability to the organization becomes something that keeps us on track throughout the sprint. As distractors or things that are not committed in the sprint come our way, we quickly think about, all right, can we accommodate these things? Do they need to be done? Are they going to take us off track with what is planned? Are they important enough? Is it a major defect of production, and can customers no longer access our app? Well, drop what you're doing and attend to that. Otherwise, if it's not material, keep focused on the work that you've committed to in front of the organization.

Andrew Malak:

After this you're going to start to experience some growing pain, and the growing pain is good because it means that agile is working and more teams or more feature opportunities become possible for the business. There's going to be a lot more hype around moving to agile. Other teams are going to come across and say, "Oh, how do we piggyback off what you're doing?" Et cetera. This is good. This is good, but what it means now is that some new risks are going to actually start to be introduced. Working with common code, common dependencies, or even common people being needed to be doing multiple things just means that you now need more coordination. I'd say to anyone who reaches this point in time, this is where people feel compelled to start introducing some new roles, coordination roles. And I'd just say, be careful because that can start add to your overhead really quickly.

Andrew Malak:

I find the best way to ensure that teams continue to be in sync is with the right dialogue at the right level with the right rhythm. And this is where I think keeping it simple to just the scrum of scrums works really well. I like the scrum of scrums to be balanced between both product owner and tech lead from each team being present, and a cadence of one to two times per week works really well. And as long as the product owners across the teams and the tech leads across the teams know what the other teams are working on, know what could impact their own work from a release perspective or scheduling perspective or an environment perspective, I think that tends to work really well as well.

Teagan Harbridge:

Yeah, wow. Lots of nuggets in there and certainly things that resonate with our experience here at Easy Agile, being a small company that's grown really quickly. So I can definitely relate. We've had conversations about, do we introduce new roles into this company? We've introduced a new cadence of meeting rhythms only the last couple of months, so we're going through these things too.

Andrew Malak:

Absolutely. Absolutely. What have been your biggest learnings so far?

Teagan Harbridge:

I think that you cannot underestimate communication, and it really does come back to that cadence and that rhythm with the team. And we're experimenting at the moment with a daily huddle where we're talking about, how do we embed showcases more regularly in our cycles? We've got a big demo at the end of the cycle. How can we make that a more ingrained part of our culture? And it really does come back to that culture of accountability as well. So yep, it's all resonating.

Andrew Malak:

Yeah, absolutely. Look, you can go to whatever industry you want but the problems are usually similar. And the great thing is that having these conversations is very important to fast-tracking your way forward, because your problem is not unique to you. Someone else has seen it in someone else has figured out a way. And I think what I like about the FinTech industry is that we compete on products and services, but there's a lot to learn from each other. And even if you just go outside of FinTech, there's a lot to learn from other industries who have adopted agile practices.

Teagan Harbridge:

If we take a bit of a flip, we've gone from your professional career and your experience into a more personal level. You mentioned that you use agile techniques outside of work. So I'm not sure if many others are in the same boat, but can you elaborate on this? What does that mean? What does that look like?

Andrew Malak:

Okay, I hope you don't think I'm extremely weird. We actually have a family campaign. So I guess if I go back to how we've come to actually doing this. Becoming parents, we would look at our children and see so many things that we want them to be better at. And in trying to give them constant feedback, which felt like the feedback was so much that it's all being drowned out because there's so much of it. In fact, my oldest son actually gave me that feedback. He goes, "Dad, why don't we focus on one thing at a time?"

Andrew Malak:

And I was like, "Wow, okay." For a ten-year-old to tell me that, that was amazing. So we came to realize that we needed to narrow and focus on one improvement area at a time, and we don't move on to the next one until we've actually closed out the first one. For example, my oldest son, very clever boy. We're trying to focus with him on the discipline of process over just getting the answer right, because he is clever and nine times out of 10, ask him a question, he's got the answer and he just wants to say it.

Andrew Malak:

But we've started to try to break down the question and work more on the process with him so that in following the process, coupled with his natural ability, we will get more answers right more often. And that's what we're working through at the moment. So our family's scrum wall at the moment has a mix of things on it. Everyone has their own swim lane, and in each swim lane there are a few tasks, some related work or study, some relating to household chores, some related to health or exercise, and some related to acts of kindness. And what we aim to do is make sure that we're moving things across in all four categories every single day. So yeah, you can use agility wherever you'd like but I think that mindset in general, that if I wake up every day and do things that make me better than I was yesterday, then I'll get to keep moving forward in my personal life as well as my professional life.

Teagan Harbridge:

And do you have WIP limits?

Andrew Malak:

We don't at the moment, and we're not doing showcases at the moment. We'll see how we can introduce them in the future.

Teagan Harbridge:

And how was the introduction of a Kanban board at home? How was that received by the family? Have they enjoyed it, has there been any feedback?

Andrew Malak:

Well, it wasn't actually planned. It started by just sticking some Post-its up on the fridge to remind us of stuff. And then one day I said to my wife, "You know what? This reminds me of what we do at work. Why don't we formalize it?" She had a bit of a chuckle but then one day she came back and then she found it there. So yeah, it wasn't really planned.

Teagan Harbridge:

Awesome. And you've already been super generous with your time so I'll close it out with one final question. What advice do you wish someone would have given you when you took the leap from product management into product leadership?

Andrew Malak:

Yeah, that's a really good question. I think first and foremost, that you've got to make sure that you drop your need for perfectionism, because first and foremost, you might have been the best product manager yourself. You might have been amazing. And I'm not saying I was, but if you were and you step up in leadership role, you're going to have people of different abilities working for you. And what you need to understand is that they're going to need some time learning their role and learning their trade. And just don't get in the way of them learn. So for example, you might see someone doing something that may not be the best or most optimal use of that capacity in that sprint. You might feel the urge to jump in and course correct. But if you let them go and just hear their feedback post the retro, they might've had that learning themselves, and a learning that they get for themselves rather than being told by their leader is going to be much more useful for them.

Andrew Malak:

You have to drop your need to make decisions and be in control because, again, the more you can relegate yourself to a servant leadership role and let the team make decisions, when they make decisions and now have to go back up that decision with execution, they're more likely to put their heart and soul into it. The more they feel like you are going to make the decisions, the less inclined they are to think through problems themselves, and then they'll keep bringing the problems back to you. So every time someone asks you a question that has a black and white answer, throw it back to them and ask them what they think, because that way you're coaching them to work it out themselves. And then the last thing that's really important is, I feel like it's really important to think through how your organization allows you to be different and take advantage of that differentiation.

Andrew Malak:

So for example, at Spaceship here, because we're small, we're not a large corporate, our customers are a little bit more forgiving. So you have a limited capacity to build experiences and you can't do all things at the same time. Understand that and take advantage of it, and get your team to also learn that. Because if you're trying to how the all edge cases, it will take a lot longer to get something to market and you might use a lot of the team's capacity to build edge cases. And you can't really afford that when you're in a start-up.

Andrew Malak:

So for example, we launched a new investment portfolio yesterday. We launched the Spaceship Earth portfolio, our first sustainable investment portfolio and it's a sign of more things to come hopefully in the sustainability space. But in launching that, we knew that we have a limitation in our experience or our product set today where each customer can only have one portfolio. We knew that existing customers would want to invest in sustainable investing, but our commitment to them is that it's in our backlog and it's actually the next feature that we're actually going to take to market.

Andrew Malak:

And in explaining that to our customers, they've been very understanding, that they know our throughput is limited but they also know that their voice is being heard and we are building the things that they're telling us about. So I would say that the best piece of advice to tell my young self is to make sure that you get the balance right between the voice of the customer. That's going to tell you all the hygiene things that your product lacks in terms of experience or gaps. And then get the balance between new strategic things that you can go after and new things that you can take to market, as well as a few Hail Marys every now and again. We call them moonshots. They may or may not work, but it's exciting, and if it works, can 10X your volume. And they are the things that are likely to go viral. So getting the balance right is very important.

Teagan Harbridge:

It's been wonderful, Andrew. I've definitely taken a lot away from our chat today, and I'm sure our audience will too. So thank you again so much for your time, and good luck.

Andrew Malak:

No Teagan, look, thank you very much. And it's been a pleasure speaking to yourself and Easy Agile, and I wish you guys all the best too.

Teagan Harbridge:

Awesome. Thanks Andrew.

Andrew Malak:

Have a good afternoon.

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    Easy Agile Podcast Ep.25 The Agile Manifesto with Jon Kern

    "Thoroughly enjoyed my conversation with Jon, he shared some great perspectives on the impact of the Agile manifesto" - Amaar Iftikhar

    Amaar Iftikhar, Product Manager at Easy Agile is joined by Jon Kern, Co-author of the Agile Manifesto for Software Development and a senior transformation consultant at Adaptavist.

    Amaar and Jon took some time to speak about the Agile Manifesto. Covering everything from the early days, ideation, process, and first reactions, right through to what it means for the world of agile working today.

    They touch on the ideal state of an agile team, and what the manifesto means for distributed, hybrid and co-located teams.

    We hope you enjoy the episode!

    Transcript

    Amaar Iftikhar:

    Hi everyone. Welcome to the Easy Agile Podcast. My name is Amaar Iftikhar. I'm a product manager here at Easy Agile. And before we begin, Easy Agile would like to acknowledge the traditional custodians of the land from which we broadcast today, the people of the Dharawal speaking country. We pay our respects to elders past, present, and emerging. And extend that same respect to all Aboriginal, Torres Strait Islander, and First Nations peoples joining us today.

    Today, we have on the podcast Jon Kern, who is the co-author of the Agile Manifesto for Software Development and an Agile consultant. If you're wondering, you're correct. I did mention the Agile Manifesto for Software Development. The Agile Manifesto. So Jon, welcome for being here and thank you for joining us.

    Jon Kern:

    Oh, my pleasure, Amaar. Thank you.

    Amaar Iftikhar:

    Yeah, very excited to have you on. Let's just get started with the absolute basic. Tell the audience about, what is the Agile manifesto?

    Jon Kern:

    Well, it's something that if you weren't around, and I know you're young, so you weren't around 21 years ago, I guess now, to maybe understand the landscape of what software development process and tooling and what most of us were facing back then, it might seem like a really obvious set of really simple values. Who could think that there's anything wrong with what we put into the manifesto? But back in the day, there were, what I practiced under as a... I'm an aerospace engineer, so I was in defense department work doing things like fighter simulation, F-14 flat spins and working with a centrifuge and cool stuff like that. And subject to a mill standard specification, which makes sense for probably weapons systems, and aircraft manufacturing, and all sorts of other things. But they had one, lo and behold, for software development. And so there was a very large, what I would call heavy handedness around software development process. We call it heavyweight process. Waterfall was the common term back then, and probably still used today.

    And there were plenty of, I would say the marketing juggernaut of the day, IBM and Rational unified process, these large, very much like Safe. Where it's a really large body of work, awesome amount of information in it, but very heavy process even though everything would, say you tailor it, it could be whatever you wanted. I mapped my own lightweight process into REP for example. Sure. But the reality was we were facing kind of the marketplace leader being heavyweight process that was just soul crushing, and from my perspective, wasting taxpayers' money. That was kind of my angle was, well, I'm a taxpayer, I'm not going to just do this stupid process for process sake. That has to have some value, has to be pragmatic. So lo and behold, there were a handful of us, 17 that ended up there, but there are a handful of us that practiced more lightweight methods. So the manifesto was really an opportunity for coming together and discovering some of the, what you might think of as the commonality between many different lightweight practices. There was the XP contingent. I first learned about Scrum there, for example. Arie van Bennekum, a good friend, he taught us about DSDM. I don't even remember what it stands for anymore. It was a European thing.

    Alistair and Jim Highsmith, they had, I forget, like crystal methodologies. So there was a fair amount of other processes that did not have the marketing arm that erupted, or didn't have the mill standard. So it was really all about what could we find amongst ourselves that was some sort of common theme about all these lightweight processes. So it was all about discovering that, really.

    Amaar Iftikhar:

    You all get together, the principles kind of come to fruition, and let's fast forward a little bit. What was the initial reaction to the original manifesto?

    Jon Kern:

    Yeah, it was even kind of funny that the four values, the four bullets is as simple as it was. The principles came a bit later. I want to say we collaborated over awards wiki, but the original... If you go to Agile uprising, you can see I uploaded some artifacts, because apparently I'm a pack rat. And I had the original documents that Alistair probably printed out, because he was the one... He and Jim lived there near Salt Lake City. So it was like, "Hey, let's come here." And we like to go skiing, so let's do it here. So he arranged the room and everything. And so there's some funny artifacts that you can find. And the way that it actually came about was an initial introduction of each of us about our methods. And really I think a key, we left our egos at the door. I mean I was a younger one. Uncle Bob, some of these, he was at Luminar, I know I have magazines still in the barn that he was either the editor of, or authors of for people who don't remember what magazines are. Small little booklets that came out. So Uncle Bob was like, Ooh, wow, this is pretty cool.

    And I wasn't shy because I had a lot of experience with heavyweight methods. So I really wanted to weigh in on... Because I had published my own lightweight method a few years earlier. So I had a lot of opinions on how to avoid the challenges of big heavyweight process. So the culmination as we were going out the door and after we had come up with the four values was I think Ward said, "Sir, want me to put this on the web?" And again, this is 2001 so dot com and the web's still kind of new so to speak. And we're all like, yeah, sure, why not? What the hell, can't hurt. We got something, might as well publish it. I don't think to a person, anybody said, "Oh yeah, this is going to set the world on fire because we're so awesome." And we were going to anoint the world with all of this wonderful wisdom. So I don't think anybody was thinking that that much would happen.

    Amaar Iftikhar:

    Yeah. So what were you thinking at that time? So how would the principles that you had come up with together, was that maybe just for the team to take away? Everyone who was there? What was the plan at that time?

    Jon Kern:

    I think it was a common practice. Like I said, there were other groups that would often meet and have little consortiums or little gatherings and then publish something. So I think it was just, oh yeah, that's a normal thing to do is you spent some time together and you wrote things down, you might as well publish it. So I think it wasn't any deeper than that other than Bob, I think Bob might say that he wanted to come up with some kind of a manifesto of sorts or some kind of a document because that's I think what those sort of... I was never at one of those gatherings, but you know, you could see that they did publish things. I have a feeling it was just something as innocent as, well we talked, wrote some things down, might as well share it.

    And then the principles, there were a lot of different practices in the room. So some of what I would say the beauty of even the values page is the humility at the top is it's still active voice. We are uncovering not, hey all peasants, we figured it all out. No, we're still uncovering it. And the other thing is by doing it, because I'm still an active coder. And plus we value this more on the left, more than on the right. Some people might say it's a little ambiguous or a little fuzzy, but that's also a sign of humility and that it's not A or B. And it really is fuzzy, and you need to understand your context enough to apply these things. So from a defense department contracting point of view, certainly three of the four bullets were really important to me because I learned... Sure, we did defense department contracting. But it's way more important to develop a rapport with the customer than it is... Because by the time you get to the contract you've already lost, which goes along with developing a rapport with the customer, the individual.

    And one of Peter Codes, when we worked with customers and whatnot, one of our mantras was frequent tangible working results, AKA working software. You can draw a lot and you can do use cases for nine months, but if you don't have anything running, it's pretty, I would guess risky that you don't have anything, no working software yet. So it really was I think an opportunity to share the fact that some people thought two weeks and other people thought a month. Even some of the print principles had a pretty good wide ranging flexibility so to speak. That I think is really important to note.

    Amaar Iftikhar:

    Yeah, no, absolutely. And it makes sense. Did you or anyone else in the room at that time ever imagine what the impact downstream would be of the work that was being done there?

    Jon Kern:

    Not that I'm aware of. I certainly did not. I remember a couple times in my career walking in and seeing some diagrams when I worked with the company Together Soft, and we'd build some cool stuff and I'd see people having some of the... Oh yeah, there's a diagram I remember making on their wall. That's kind of cool. But nothing near how humbling and sort of satisfying it is. Especially I would say when I'm in India or Columbia or Greece, it almost seems maybe they're more willing to be emotional about it. But people are, it's almost like they were freed by this document. And in some sense this is a really, really tiny saying it with the most humility possible. A little bit like the Declaration of Independence, and the fact that a handful of people... And the constitution of the United States. A handful of people met in a moment of time, never to be repeated again and created something that was dropped on the world so to speak, that unleashed, unleashed a tremendous amount of individual freedom and confidence to do things. And I think in a very small, similar fashion, that's what the manifesto did.

    Amaar Iftikhar:

    As you mentioned, there was a point in time when the manifesto was developed and that was almost over 20 years ago. So now the way of working, and the world of working has drastically changed. So what are your thoughts on that? Do you see another version coming? Do you think there are certain updates that need to be made? Do you think it's kind of a timeless document? I'd love to hear your thoughts on that.

    Jon Kern:

    Yeah, that's a good question. I personally think it's timeless and I welcome other people to create different documents. And they have. Alistair has The Heart of Agile, Josh Kerievsky's got Modern Agile.

    There's a few variations of a theme and different things to reflect upon, which I think is great. Because I do believe, unlike the US Constitution, which built in a mechanism to amend itself, we didn't need that. And I believe it captured the essence of how humans work together to produce something of value. Mostly software, because that's what we came to practice from, is the software experience. But it doesn't take a lot of imagination to replace the word software with product or something like that and still apply much of the values that are there with very, very minor maybe adjustments because frequent tangible working results.

    There might have to be models, because you're not going to build a skyscraper and tear it down and say, "Oh, that wasn't quite right," and build it again. But nonetheless, there are variations of how you can show some frequent results. So I think by and large it's timeless. And I would challenge anybody. What's wrong with it? Point out something that's somehow not true 20 years later. And I think that's the genius behind it was we stumbled on... And probably because most of us were object modelers, that's one of the things we're really good at, is distilling the essence of a system into the most critical pieces. That's kind of what modeling is all about. And so I think somehow innately, we got down to the core bits that make up what it is to produce software with people, process and tools. And we wrote it down. That's why I think it's timeless.

    Amaar Iftikhar:

    Yeah, no absolutely. I think that was a really good explanation about why it's timeless. I think one of the principles that comes to mind in a kind of modern hybrid or flexible working arrangement is one of the principles talks about the importance of face to face conversations. And in a world now where a lot of conversations aren't happening physically face to face, they might be happening on Zoom. Do you think that still applies?

    Jon Kern:

    Yeah, I think what we're finding out with... Remote was literally remote, so to speak, back 20 years ago. I was working with a team of developers in Russia and we had established enough trust and physical... I would travel there every month. So kind of established enough of a team, and enough trust in the communication that we could do ultimately some asynchronous work because different time zones. And me being in the east coast. 7:00 AM in the US was maybe 3:00 PM in Russia if I recall. St. Petersburg. So we were able to overcome the distance, but it's hard to beat real life. And I would often sometimes even spar a little bit with Ron Jeffries that on the one hand you could say the best that you can do is in person. But on the other hand, I could argue a little bit of some of the remoteness makes things... You have to be a little more verbose, possibly a little more precise, but also a little more verbose. A little more relaxed with... You might take a couple of passes to get something just because, I mean there are two time zones passing in the night. But that was based off of some often initial face to face meetings, and then you could go remote and still be successful and highly effective.

    So I think it's important that teams don't just say that they can still do everything. And zoom is way better than 20 years ago, admittedly. Zoom gets, at least you can see a face. But nothing replaces the human contact. And I think also for wellbeing, I think human contact is important. So I would still say that the interaction aspect in the manifesto is still best served with a healthy dose of in-person. And that's kind of the key about most things in Agile. It's to me it's about pragmatism, and not just being dogmatic but rather, what might work better for us? And even experimenting with try something a little bit and see how that works. So even how you treat the manifesto, you should treat it in an Agile manner so to speak.

    Amaar Iftikhar:

    Yeah, no absolutely. That's a great point. On that note, as an Agile consultant or the Agile guy, what have you seen are the best practices or what works, what doesn't work for distributed teams?

    Jon Kern:

    Well I think the things that are most challenging that I've run across big companies and even smaller ones is that... I don't know if it's natural, God forbid if it's natural, but tendencies that I've seen in some companies to set up silos where you're the quality control, you're the UX, you're the front end, you're the back end, makes my headwater explode. Because that's building in a lag and building in communication roadblocks and building in cooperation which is handed offs from silo to silo, versus collaboration. So I've seen more of that. And I get it, you might want to have a specialty, but customer doesn't care. Customer wants something out the door. If I showed up and I'm going to pull a feature off the stack, what do you mean I can only do part of it? I don't get that. And yeah, I know I'm not an expert in everything but we probably have an expert that we can figure out what the pattern is. So I find that sort of trend, I don't know if it's a trend, but I find that's a step backwards in my opinion. And it's better to try to be more cross-functional, collaborative, everybody trying to work to get the feature out the door, not just trying to do your little part.

    Amaar Iftikhar:

    Yeah, a hundred percent. I think knocking on silos is a big part of being agile, or even being digital for that matter. And often the remedies for it too are there at hand, but it's a lot harder to actually be practical with it, to actually implement it in an organization, a living, breathing business where there's real people and there's dynamics to deal with, and there's policies and processes to follow. So I guess as generic as you can be, what is your thought as an Agile consultant to a business that's kind of facing that issue?

    Jon Kern:

    One of the things that... Adaptive is what my colleague John Turley has really opened my eyes to. I tend to call it the secret sauce, or the missing piece to my practice. And it has to do with individual's mindset and what we call vertical development. So it might sound like weird wishy-washy fluffy stuff, but it's actually super critical. And I've always said people, process, and tools for, I want to say since late nineties probably, I mean a long time. And the first I've been able to realize why sometimes I would have just spectacular super high performing teams and other times it'd be just really, really well performing but not always that spark and sometimes kind of like, eh, that was a little meh. And a lot of it comes down to where people lie on in terms of how they make their meaning and what their motivational orientation is, command and control versus autonomy.

    So what we do is we've learned that we can help people first off recognize this exists, and help people with what we call developmental practices. Something that, even the phrase, you probably heard it, like safe experiments. Failure, or trying something and failing. Well if you chop someone's head off for it, guess what? They're just going to probably stay pretty still and only do what they're told, not try to... I have a super high dose of autonomy in me, so I've long lived by the, better to beg forgiveness than ask permission, and always felt as long as I'm trying to do the right thing to succeed and do the best for the company, they probably won't fire me if I make a mistake. But not everybody has that amount of freedom in the way they work. So you have to help establish that as management, and that's a big thing that we work with, with teams.

    And then we also start with the class. If you've ever watched office space, and if you haven't you should, but the, what is it that you do here? So there's a great, the consultants Bob and Bob coming in, the efficiency consultants, "So Amaar, what is it that you do here?" But literally that's something, whether we're helping teams build a new product, is okay, what's the purpose? What's the business purpose of this product? What is it that you do here? What do you want to do with this product? What value does it provide? Same thing with anything you're working with as a team. And that's why whether it's software, producing some feature that has an outcome that provides value to the customer, or some product. But the point is if you don't understand that, now it's making, the team is going to have a real hard time being able to make decisions which are helping us move forward.

    So if you help everybody understand what it is we're here to do, and then try to get the folks that might reflect all the different silos if you're siloed, but all the different elements. How do we go from an idea to cash, so to speak, or idea to value in the customer's hand? And have a good look at that. Because there are so many things that just sort of... Technical data often creeps into software code bases. And the same thing, we sort of say the organizational debt, the same thing can happen. Your process debt. You can just end up with, all right, we want the development team to go faster, John and company, can you come in and help coach us? We want to go agile. Sure, okay yeah. All right. We roll up our sleeves, we look around and after an initial kind of value stream look, like, wait I'm sorry but there's a little tiny wedge, it's about 15%, that's the development. And then you spent the 85% thinking about it.

    Let's pretend we could double the speed of development. Which was initially the... Yeah, we need the developers to code faster or something. That's a classic. And no you don't, you need to stop doing all this bullshit up front that's just crazy ass big waterfall project-y stuff with multiple sign-offs. And matter of fact, one of the sign-offs, oh my gosh it only meets once a week, and then if you have a typo in it, you get rejected. You don't come back for another... Are you insane? You spent eight months deciding to do eight weeks worth of work. Sorry, it's not the eight weeks. So things like that, what I recommend anybody self inspect is try to... If you're worried about your team, how you can do better is just start trying to write down what does your process step look like and what is a typical time frame?

    How much time are you putting value into the... Because a lot of times people batch things up in sprints. That's a batch, why are you putting things in a batch? Or they have giant issues. Well that's the big batch. So there's lots of often low hanging fruit. But to your point, it's often encrusted in, this is the way we work and nobody feels the ability to change or even to stop and look to see how are we working. So I think that's where we usually start is let's see how you actually work today. And then while we're doing that you can spill your guts, you can tell us all the things that hurt and that are painful and then we'll try to design a better way that we can move towards, in terms of working more effectively. Because our goal is to help teams be able to develop ways to do more meaningful and joyous work, really. Because it's a lot of fun when it's clicking and when you're on a good team and you're putting smiles on the customers' faces, it's hard to almost stay away from work because it's so much fun. But if it's not that, if it's drudgery and you're just a cog in the machine and stuff takes months to get out the door, it's a job. It's not that much fun.

    Amaar Iftikhar:

    Yeah. A lot of the points that you mentioned there strongly resonated with me, and the common pain points. It sounds like you've kind of seen it all. And by the way if you haven't seen office space, definitely need to watch it. It's a really good one. You've mentioned now a lot about of the element of the challenges that a distributed team faces. Now I want to flip it over and ask you what does the perfect distributed team look like today that lives and breathes agile values?

    Jon Kern:

    Yeah. I don't know if you can ever have such a thing, a perfect of any kind of team. So I would say harking back to the types of distributed teams that I've worked with, and this goes back to the late nineties. So I've been doing this for a long, long time. Only really done remote, whether it was with developers in Russia or down in North Carolina, or places like that. And I think that the secret was having a combination of in-person... If you want to go somewhere as a group, there are things you can do to break the ice, to establish some, what you might call team building type activities.

    And not just, hey let's go do a high ropes course and be scared out of our wits together. But rather also things that are regarding why are we here, what are we trying to achieve? And let's talk about whether it's the product we're trying to build, and take that as an opportunity to coalesce around something and get enough meat on the bone, enough skeletons of what it might look like. Because there's good ways to start up and have a good foundation. And that's part of what I've been practicing for decades. If you get things set up properly with understanding that just enough requirements, understanding... And I do a lot of domain modeling with UML and things like that, just understanding what the problem domain is that we're trying to solve to achieve the goals we're looking for, have a sense of the architecture that we want. So all those things are collaborative efforts.

    And so if you have enough of a starting point where you've worked together, you come in and, let's say you even had to go rent someplace, because nobody lived near office, so you all flew somewhere. I mean that's money well spent in my opinion. Because that starts the foundation. If you've broken bread so to speak, or drank some beers, or coded together and did stuff, and then you go back to your remote offices to take the next steps and then realize when you might need to meet again. So that's really important to understand that the value of establishing those relationships early on so that you can talk bluntly. And I have some good folks that I run a production app for firefighters since like 2006.

    Amaar Iftikhar:

    Yeah, very cool.

    Jon Kern:

    And that friend that I've worked with, we are so tight that we can... It makes our conversations, we don't have to beat around the bush, we don't have to worry about offending any, we just, boom, cut to the chase. Because we know we're not calling each other's kids ugly. We're just trying to get something done fast.

    And building that kind of rapport takes time and effort and working together. And that's what I think a good successful distributed team, you need to come together every so often and build those relationships and know when you might need to come together again if something is a problem. But that I think is a key to success is it shortens the time. Because you may have heard of things like the group forms, if this is performance on the Y axis they form and they're at some performance level, then they need to storm before they get back to normal, and before they start high performing. So it's this form, storm. You get worse when you're storming. And storming means really understanding where we're at. When we argue about, I don't think that should be inheritance, Amaar. And then you're like, "Oh bull crap, it really..."

    And again, we're not personal, but we're learning each other's sort of perspectives and we're learning how to have respectful debates and have some arguments, so to speak, to get to the better place. And I've worked in some companies that are afraid to storm, and it feels like you're never high performing.

    Everyone's too polite. It's like, come on. And I love when I worked with my Russian colleagues. They didn't give a crap if I was one of the founders. And I'm glad, because I don't want any privilege, I don't want anything like that. No let's duke it out. May the best ideas win. That's where you want to get to. And if you can't get there because you don't have enough of a relationship, and you tend not to say the things that needed to be said because you're being polite, well it's going to take you really long to succeed. And that's a lot of money, and that's a lot of success, and people might leave.

    So I think the important thing is if you're remote, that's okay, but sheer remote is a real challenge. And you have to somehow figure out, if you can't get together to learn how to form and storm, and build those bonds face to face, then you need to figure out how to do it over Zoom. Because you need to do it, because if you don't, if you never have words, then trust me, you're still not high performing.

    Amaar Iftikhar:

    Yeah, I kind of feel like being fully remote now is being offered as almost a competitive advantage to candidates in the marketplace now, because it's a fight for talent. But if I'm understanding correctly, what you are saying is that in-person element is so important to truly be high performing and those ideas kind of contradict each other, I feel.

    Jon Kern:

    Yeah. And again, having been remote since the late nineties, I've been doing this a long time. And commuting to Russia is the longest commute I ever did, for three years. I mean that's a hell of a long flight to commute there over seven times, or whatever the hell it was. Anyway, I used to say that that being remote is not for everyone, because it really isn't. I mean you have to know how to work without anybody around, and work. I mean it has its own challenges. And yeah, it might be a perk, but I think what you need to do is look at potentially what the perks are and figure out too, can I fold them into... It doesn't have to be all or nothing. And I think that can be a easy mistake to make maybe is to, all right cool, we don't have to have office space. That's a lot of savings for the company. Yeah, but maybe that means you need to have some remote workspaces for occasional gatherings, or figure it out.

    But yeah, I think even... And certain businesses might work differently. In the beginning of building a product, I want to have heavy collaboration and I want to get to a point where it's almost, I feel like the product goes like this where once you get things rolling and you kind of get up, get some momentum going, now the hardest thing to do is be in front of an agile team, whether they're in-person or remote. Once things are rolling and rocking and kicking and it's like everything's clicking, you can just bang out features left, like boom, boom, boom. Yeah, okay then we probably need to be...

    Unless we've got ways that we're pairing or things like that. I will say when we're together, mobbing is easier. I'm sure there's ways to do it remote, but being in a room, I don't know, it's a lot easier than coordinating over Zoom. You just, hey there's this problem, let's all hang out here after standup because we're just going to mob on this. So it doesn't take a whole lot versus anything remote, there's a little extra, okay, we've got to coordinate, and even different times zones, gets even worse. So yeah, don't get carried away with remote being the end all be all. Because I have a feeling there's going to be a... I would wager there will be a backlash.

    Amaar Iftikhar:

    And I'll take that back coming from the Agile, the person who does this day to day who helps teams become agile, I'll definitely kind of take your word for it. Plus with my experience too, I've seen nothing really beats a good white-boarding session. That is really hard to replicate online. I mean we have these amazing tools, but nothing quite mimics the real life experience of just having a plain whiteboard and a marker in your hand. That communication is so powerful.

    Jon Kern:

    Great point. You're so, right, because I had just with the one company that I was with for five years, we were doing high level engineered to order pump manufacturing sales type tool for... So it was my favorite world because it blended my fluid dynamics as an aerospace engineer, plus my love for building SaaS products, and building new software and things like that. And even having a young, we would interview at Lehigh University and we'd have some young graduates that would be working with us, and being able to bring them into the fold, and there was a room behind where my treadmill was and we'd go in there, we'd have jam sessions on modeling and building out new features. And man, you're right. Just that visceral three dimensional experience. Yeah, Miro's great. Or any other kind of tool, but yeah, it's not the same. You're absolutely right. That's a great point. You're almost making me pine for the good old days. [inaudible 00:42:04]

    Amaar Iftikhar:

    I think the good old days very much still exist. I think even now, it's kind of been a refreshing time for me to be with Easy Agile. I've only been here for just under two months now. And there's a strong in-person dynamic. And again, it's optional, where if people are remote or they're hybrid or they need to commute once in a while, it's a very understanding environment. But once you're in the office or you're in person, you kind of feel the effect you were describing, you're motivated to deliver for the end customer. You just want to come back. It's an addictive feeling of, I want to be back in person and I want to collaborate in real time in person.

    Jon Kern:

    That's beautifully said, because that's... One of the companies that we're beginning to engage with in South Africa, they're at this very crossroad of struggling with, everybody's been remote, but boy, the couple times we were together, got so much done. And you're describing the flame of, the warmth of delivering and let the moths come to the flame. I mean nurture it and then fan the flames of the good and let people opt in and enjoy it. And still sometimes, yeah, I got to say home, I got the kids or the dog, that's okay too. But giving the option I think is where we're going to head. And I believe the companies that are able to build that hybrid culture of accepting both, and neither mandating one nor the other, but building such a high performing team that basically encourages people to opt into the things that make the most sense at that time. And I think that those companies will rule the day, so to speak.

    Amaar Iftikhar:

    Yeah, absolutely. It's been so nice to chat with you John, and I've really enjoyed this. I want to leave the audience off with one piece of advice for distributed agile teams from you. We've talked a lot about the importance of in-person collaboration. We've talked about the principles of the agile manifesto. Now, what would the one piece of advice be when you're thinking of both? When you want the agile manifestos to be something that's living and breathing in distributed agile teams, what one piece of advice can you give businesses today right now who are going through the common struggles? What can you tell them as that last piece of advice?

    Jon Kern:

    Well, I think kind of a one phrase that I like to use to capture the manifesto is, "Mind the gap." In my sort of play on words, what I mean is the gap in time between taking an action and getting a response. Whether it's what do we do about the office, what do we do about remote, what do we do about this feature, what do we do about this line of code? The gap in time is, it's sort of a metaphor about being humble enough to treat things as a hypothesis. So don't be so damn sure of yourself one way or the other about the office or remote or distributed. But instead, treat things as a hypothesis. Be curious and experiment safely with different ways and see what works. And don't be afraid of change. It's not a life sentence to, you got to run your business or your project or your team one way for the rest of your life. No. Don't tell the boss, but work is subsidized learning. I never understood people who just keep doing the same thing because they weren't given permission. Just try it. So that's what my departing phrase would be regarding making those decisions. Mind the gap and really be humble about making assumptions, and test your hypotheses, and shorten the gap in time between taking actions and seeing a reaction.

    Amaar Iftikhar:

    Oh, that's awesome. Thank you. I really wish we could let the tape roll and just keep talking about this for a couple more hours, but we'll end it right there on that really good piece of advice that you've left the audience off with. Jon, thank you again for being on the podcast. And we've really, really enjoyed hearing you and learning from your experiences.

    Jon Kern:

    Oh, my pleasure. Any time. Happy to talk another couple hours, but maybe after some beers.

    Amaar Iftikhar:

    Yeah.

    Jon Kern:

    Except it's your morning, my evening. I'm going to have to work on that.

    Amaar Iftikhar:

    Yeah.

    Jon Kern:

    My pleasure, Amaar.

  • Text Link

    Easy Agile Podcast Ep.28 Team23! + the world of work

    Dave Elkan, Co-Founder and Co-CEO of Easy Agile is joined by Jean-Philippe Comeau Principal Customer Success Advocate at Adaptavist.

    "Hearing from JP is a sure-fire way to get excited about Atlassian Team '23. We spoke about where we are hoping to see conversations focus + more."

    JP is passionate about teamwork, meeting new people, presentations of all kinds - loves a microphone and a captive audience, new technologies and most of all problem-solving.

    In this episode, JP and Dave are talking about one of the most anticipated events in the tech calendar - Atlassian’s Team23! They’re talking about what to expect, tips for first timers and what they’re hoping to take away from the event.

    They also dive into the future of work and the significance of coming together as a team.

    We hope you enjoy the episode!

    Transcript:

    Dave Elkan:

    Hi, all, and welcome to the Easy Agile Podcast. My name is Dave Elkan and I'm co-founder and co-CEO here at Easy Agile. Before we begin, Easy Agile would like to acknowledge the traditional custodians of the land from which we broadcast today, the people of the Dharawal speaking country. We pay our respects to elders past, present, and emerging, and extend that same respect to all Aboriginal, Torres State Islander and First Nations people joining us today. Today I am joined by Jean-Philippe Comeau or JP. JP is the principal customer success advocate at Adaptavist and is passionate about teamwork, meeting new people, presentations of all kinds, loves a microphone and a captive audience, this podcast definitely fits that mold, new technologies, and most of all, problem-solving. JP, thanks so much for being with us today.

    Jean-Philippe Comeau:

    Thanks for inviting me.

    Dave Elkan:

    Hey, no worries. It's great to have you on. We want to take some time today just to talk through Atlassian Team '23. The ecosystem is gearing up for one of the biggest events of the calendar and the ultimate event for modern teamwork. You've been to a few Atlassian Team events before and last year being the first one back in a while. Quebec to Las Vegas is quiet a gear change. What are your tips for people attending Team for the first time?

    Jean-Philippe Comeau:

    Ooh, yeah, that's a good question. I mean, yeah, Teams to me is a massive event. It's a beautiful moment to actually take in everything that has happened in last year for Atlassian. What I mean by that is actually more and more what's happening with Atlassian is actually what's happening in the world of work. So I think it's just a great time to reassess where you're at. So for me, it's about planning out the main things you want to hit and don't overcrowd your schedule. That's a mistake I made the first time was just I wanted to see the most of everything and I was like, "Yeah, I can absolutely do back to back to back. It's going to be fine. I'll be walking from one thing to another." Truth is after talk, you'll have some questions. Some things will popped-up. "Oh, that's interesting. I could maybe explore that."

    You're going to want to do maybe some floor hunting, which is like, hey, looking through the partners. Maybe you've heard about something like an app that you really want to go look at or something like that. So, that's always going to happen and then you're going to miss that next talk. So make sure that what you highlight is really things you want to see and plan according to that. That to me is the number one thing. Don't try to do it all. Do what you feel is really, really important than the rest. Try to make it work because it's going to be a lot of walking, a lot of listening, a lot of talking. The second thing which I remind everybody is to hydrate, get a bottle of water. There's going to be plenty over there, but everybody's going to have their own branded bottle of water, so don't worry about having one or not, but get one and just hydrate. I mean, we all get very busy during the day and we all know how the nights can go, so keep drinking some water. Yeah, those are my two tips.

    Dave Elkan:

    That's great advice. I think hydration is certainly something to consider. I remember particularly a wall of donuts at one point distracting me from good habits like that. So yeah, it's really important to make sure you've got the basics in line. What are you most looking forward to from the lineup at Team '23?

    Jean-Philippe Comeau:

    Yeah. I mean, every year the keynotes are what's going to hit the most. Obviously, getting a chance to hear James Cameron talk is going to be very, very interesting. I think especially in the year of Avatar 2 is just great timing, obviously probably planned. He's probably on a tour, but it's going to be really great to hear some stories of how that movie came about. It's been a long time in the making, probably the closest thing we got to really long development on a film. It feels like a long software development cycle thing. That's a very long time. And then hearing Van talk about some of the things that he's seeing in today's world. Van Joseph, I believe, is the name of the second talker, and remember seeing him a lot on the CNN broadcast and stuff during the elections and the impact that he brought to the whole broadcast was quite something. It'd be very interesting to hear them talk.

    And then as far as maybe not the big ticket items, really interested to... I think this is the year where the practices on the different tracks that Atlassian usually promotes, I think this is the year what they really start to hit. What I mean by that is I think before this year, so when you look at last year's Team and then before that, tracks were kind of like wishy-washy. Now, they actually have the products to back them. I think JSM's in a very, very good spot. I think their agile tooling is in a very good spot. I think their DevOps, which is what I expect, is going to be pushed the most, or DevOps tooling with the Jira product discovery and all their Point A stuff is got to be where it's at. So I think you're going to get really good talks on those practices. I think that's going to be the year where the tracks actually make a ton of sense and are very valuable to people.

    Dave Elkan:

    Absolutely. Thanks for sharing. It's really interesting. Yourself, you're a Canadian and James Cameron is a Canadian and he's talking about creating the impossible, and I think that's a theme that's coming through and what Atlassian is promoting and bringing that through. It's really interesting to see or hear you talk about the both building movies and media and CNN, the reference there, and how that can apply with a strongly software development-based audience. It's really interesting to see that building a movie is a very much a waterfall process in that you have this huge deliverable at the end, but I know that there are Pixar, for example, use this concept of Demo Trusts, we call them, or the Pixar Demo Trust. Yeah. So essentially you can test along the way as you go before you deliver this huge thing. It's really intriguing to think what we're going to hear from James in regards to how he builds these amazing projects.

    Jean-Philippe Comeau:

    Yeah, I think you're spot on. So I'm actually a huge Marvel fan. I don't have my book with me, but the Creativity, Inc. is a book that I love by Ed Catmull and how they built Pixar as a business, as a delivery team, not just about the movie side of it, the creative side of it, but how do you bring creativity into a more structured world that is the corporate world kind of thing, which they're now a part of? So, very interesting that you bring that up because I'm very fascinated by their process as well. I think they were the pioneers in the movie-making business or industry into bringing the agile methodologies or thinking to movie-making.

    Now, what would happen historically in movies? Okay. So you don't know this, but my background is actually enacting. So when I started, when I studied, when I was a young lad, young adult, let's put it that way, I wanted to be an actor and then things changed. Obviously, I am not a prolific actor. So I'm very, very passionate about the movie-making industry. Movies historically has always been about you shoot, you shoot, you shoot, to develop, develop, develop, and then at the end, you cut it. So you make mistakes. So like we said, very, very waterfally. I think now that technology is almost like 50 to 60% of a movie now more days... If you look at Marvel movies and all that, you could argue it's 50 to 60% is going to be computer-generated, which can be a bad or good thing. Now, that I'm not going to get into that debate.

    The nature of previz and all the animation work that goes behind it makes the process more agile, meaning that what they're going to do is they're going to build for a week and then they're going to review the film that's been made and then they're going to correct and do it again, right? So already you got your feedback loop going. You got your process. You got your sprints going. I can map all that out to some agile processes and I wouldn't be surprised that you're looking at something that are looking to scale up. You could even argue what are you guys going to do for your scaling methodologies? There's a lot of things that are very interesting.

    I think going back to our first point, sorry, I really went on a tangent here, but going back to Avatar, when you have such a long cycle and you have a movie that's built, that one is heavily computer-generated. I mean, every actor has stuff on their face and they're acting in a blank studio. Now you're talking about agile processes because if you're building hours and hours and hours of work and you're just building and building and building and never review, I can't... Maybe James will say that's how they did it, and I'll be like, "Well, you guys were... It's very difficult. You made your life very, very difficult." But it'd be very interesting to hear because I cannot imagine them not going into some type of an agile way of building this movie.

    Dave Elkan:

    Oh, of course. I think that if you imagine the cutting room floor, it's an old adage and literally they used to cut the film and they'd leave it on the floor as that's something we're not doing anymore. And so, I dare say that there's a vast amount of film which is thrown away and redone. I feel that if we could see past that to this beautiful thing that they're doing behind the scenes, which is testing and iterating on their shots, it's actually quite a simple concept to apply these agile processes to filmmaking. It's just at the end you have got this big bang, same in game production. When you produce a game, you cut back. People do early access, which is fantastic. You can't early access a movie.

    Jean-Philippe Comeau:

    No, exactly. Yeah.

    Dave Elkan:

    Yeah. Going back to Pixar, that reference, I actually made the mistake. It's not actually the Demo Trust. So this is the Playbook by Atlassian. There's a play called Demo Trust, but it's the Brains Trust and it's bringing together the team to talk through does this fulfill the vision of Pixar? Does this make Pixar Pixar? And helping the team understand, so directors get that ingrained Pixarness through that process. So yeah, there's a whole team behind the scenes here. There's not one person who's just driving this at the director level. There's actually a whole team of people collaborating on this movie. So I'm really intrigued to hear that from James to hear how the teamwork comes out.

    Jean-Philippe Comeau:

    Yeah. I think when you look at a movie like Avatar, again, another thing that we don't think about is the connecting remote teams, which is a big, big part of what we do in 2023 is connecting remote teams so that they feel they're working on one project. When you have a movie like Avatar, your VFX is going to be somewhere. Your actors are going to be another place. And then you're going to have music and sound's going to be somewhere else. Your editors are probably going to be somewhere else. And so, there's a lot of remote work that you do. How do you bring all that together?

    I remember watching the old documentaries around the Lord of the Rings movies, and they were literally flying people in and out with the actual roll of films because they were so afraid that people would steal them and so that they wouldn't put it on the internet and they would actually carry them around. So they had to fly from London to New Zealand to... It's kind of nuts when you think about it in 2023. Really, you had to take a 10-hour flight just to get your film across? It's probably easier also with the data, just the bandwidth and everything. So I think that's also going to be an interesting part is how did you connect teams?

    You brought up a great point around the Pixar way or that's how they call it, the Pixar way. When you think about that, there's some really, really cool ideas behind bringing a team together and rallying them around one project. I think as teams get more remote and distanced from products and things that they're working on, and I do it myself at work. Things become generic. At some point, you're just doing the same thing over and over again. You lose touch a little bit with the work that you do. I think it's a beautiful thing to be able to rally a team around a project and say like, "Do you believe in this project? I believe in this project. Do you believe in this project?" And making sure the team does and if they don't, why don't you? What's preventing you from that? I think there's a lot of good conversations, sorry, that can come from that. Yeah.

    Dave Elkan:

    Absolutely. So yeah, you talk about going more remote. Is that a trend you're seeing, that we're continuing to see more and more teams go remote, or are we seeing a reversal of that to some extent?

    Jean-Philippe Comeau:

    It depends on what sphere you're working with, or in my position, I get to touch everything. I tend to gravitate towards the more creative teams of gaming and software development and stuff. I do work with banks. I do work with, well, corporate America, the classic suit and tie kind of places, everything. I see everything. There is absolutely out right now a battle of old versus new, old ways of working, new ways of working. There's a huge clash happening. I to this day do not know who's going to win, because even the big Silicon Valleys, I mean, we are all seeing what's happening with Apple and them putting mandatory office dates and stuff like that. You see that from an executive that is leading maybe one of the more bleeding edge companies in the world, but he's still an old school vibe of creativity.

    I hate bringing it back to Pixar. I'm going to bring it back to Pixar. They have such a great office. So like I said, I'm very fascinated about what they do. They call it unplanned creativity. They truly believe that unplanned creativity happens in the office, and when you have unplanned meetings, unplanned interactions. So one of the things that they did, it's now very common, but when I was 14 years old and I was reading about them, I was like, "Oh my God, these are such cool things to do," they were doing those ping-pong places and activities and games to get people to play together and start talking about what they were doing.

    And then all of a sudden you got an engineer talking to a VFX artist that's talking to a 3D or conceptual artist, that's like they would never meet in a meeting or anything like that. But because they're playing ping-pong and throwing ideas around and all of a sudden they're like, "Hey, maybe we could build this thing. That'd be amazing." Because the artist saying, "Well, now I could do clouds this way. Yeah. Nuts, I could create clouds that look like this." Then the engineer goes, "Well, you can just tweak a little bit of things."

    Anyways, so I think there's this old school mentality at this. It's a question I've asked myself in our Slacks and where we talk about work. I don't know what the future is for unplanned creativity. I don't know how you recreate that in a virtual world. I think it's a big problem that some software companies have tackled with some tools. I don't know how you force someone to sit behind a computer and do something that's unplanned. How do I stumble across some... I don't know. But yeah, I think there's a bit of that in the old school mentality. I need people in an office so that they can meet and they can interact together. I still struggle to find where they're wrong, let's put it that way. I don't know where they're wrong about that theory of when you're with someone, when you're with people things happen in a different way.

    Dave Elkan:

    I can't agree more. I think that if I have any perspective on this, it's that there is not... Often, it's not a black and white or a zero sum kind of game. It's a combination of things that will occur and that will move forward for better or for worse. You can look back in history to Bell Labs and the creation of the semiconductor and the way that the building was designed essentially to allow people to walk past and have cross-collaboration and cross-functional conversations. Have you ever considered that the unplanned creativity that Pixar was talking about was actually planned-unplanned creativity, so they made these spaces on purpose? How can we make things on purpose to have things unknown to us happen?

    Jean-Philippe Comeau:

    Yeah. Yeah. Actually, you're absolutely right. I mean, yeah, they built the Pixar offices this way because of that. To me, that is the secret. If someone finds it, it's like the caramel milk or whatever, just bottle it up and sell it to people, I guess. I don't know. I have no idea what the answer is. I've looked and it's... There's an app out there. I can't remember the name of the app, but you're like a 2D sprite and it looks like an NES game and you're moving around from places to places. You can decorate your office. It's got this vibe of Animal Crossing, which is a game by Nintendo where you can just create stuff and people can visit your island and all that.

    You can do that with your office space and then you can create a common area where people walking. When you look at it in a video, it's brilliant. Great, I can actually be in the office without being in the office. It has this whole technology of proximity. So if you're having a conversation with someone in an open area, people could walk by and hear what you're saying and join in. Beautiful technology, doesn't work with the humans when you really think about it. Why would I go online to walk around an office to go talk? I'll ping you on Slack, it'll be easier. All right. I don't need to walk through your office. So it's like I don't know what the secret is.

    Yeah, you're right, it is planned in a way. I think we do that. I don't know for you guys at Easy Agile, how you do it. In Adaptavist, we do like to travel with teams. So whenever we do things, even if it's customer work or if we're going for an event or something, we try to make it a point to make it about also us and what we do. So we rarely traveled alone. If I'm going to a customer, we're trying to get two consultants in there, or what I'm trying to say is bring more people. It's a point, I think, Adaptavist is trying to make and I think that's what Simon, our CEO, is trying to make is use these opportunities to be with people. I think it's a beautiful thing, but it's one of the myriad of solutions. I don't know. I really don't know. What do you think? What are your thoughts on this?

    Dave Elkan:

    Oh, I can share how we work at Easy Agile. So here I am today in the office. This is a great place for me to do this recording. We have a room for about 50 people here in the office in Wollongong, south of Sydney. We have about 10 to 15 who usually arrive on a daily basis, and that's great. We don't mind. We love people working from home and working away, which is more convenient and relaxing for them. At the same time, we do have quarterly plan, like planning sessions that we go to. We have Advanced Easy Agile every quarter. We come together in person. We've strategically ensured that we hire in a way so that's possible, so people aren't flying across vast sways of ocean to get to this conversation. In a way, it's planned-unplanned. So we do our planning ahead of time.

    When we come for Advanced Easy Agile, we'll have something that we want to either upskill the team with or whatever, and then we'll have some team bonding where people can choose from a range of different activities they want to do together. And so, for us, it's more about getting together in person because we know that's really valuable to both build an understanding of each other as a team and to build that rapport. It can't be done over Zoom to an extent. So, absolutely, our business runs entirely in a remote-friendly way and we don't rely on people to be in person, in sync in person to move forward. However, we do see there's a great value there. So we try to live in both worlds and we get the benefit from both of them. Yeah. And so, that's one thing that can work. It's not for everybody. If you have a truly distributed global business, it's not exactly easy or affordable to bring everybody together on a quarterly basis.

    Jean-Philippe Comeau:

    Yeah. I think it's beautiful though. So I've been in Adaptavist for close to six... I'm on my sixth year now and we used to be able to do... We didn't do quarterly. We did a yearly thing at the end of the year where everybody would get together. We called it Winter Con for the last two years, which I actually loved the idea, which was very much we could pitch ideas of what we wanted to talk about. It could be about work, could be about customers, could be about last year, whatever you wanted to talk about, could be about yourself, could be about a cool thing you did this year, whatever. We had a voting system, but really pretty much anyone that said any, you could get in.

    You could just walk around and it was literally a conference center. We'd set up some rooms and you could walk in, look at a presentation, literally like Teams or whatever. It was the best experience every time that we did that. I love these because there's value. There's an ROI in having everybody learning and upskilling and breaking down these silos of, "Hey, I never worked with marketing, but here's an hour talk around something we did in marketing. I really want to join," and all these things. That's great. There was also the unplanned ROI, where you were coming out of there with multiple ideas of like, "Oh, I could explore this. We could explore that. I got this meeting set in Jan now that whenever I come back in January, we're going to be talking about this thing that we talked about for cloud migrations." All that was happening at Winter Con.

    Now, we grew exponentially post-COVID, well, during and post. So while COVID was happening and all of a sudden everybody wanted work. And then as companies that were remote, I think a lot of the companies that were remote grew during COVID versus because companies that were local or anything, they slowly diluted down a little bit, let's put it that way. As we grew, we can't support that anymore as a one-time thing where you'd have... We're close to a thousand now. There's a lot of people to move and a lot of conferences, a lot of conference rooms and presentations and stuff that we just can't accommodate. So, I miss it a lot. We've been doing it remotely, but like you said, it's not the same to go on a Zoom call.

    I remember sitting down in these presentations and you're sitting down next to people that someone from Arkansas, someone from Cambridge, and you start talking. Yeah, you're listening to conference, but we all know what happens when you're listening to a presentation. You start talking like, "Yeah, that's an interesting idea. What did you do last weekend?" You start talking. Those are things you can't do on Zoom. You can't really reproduce that on Zoom. It's not going to happen really and I miss that dearly. I don't know what the solution is when you have these kind of global distribution. I mean, I guess you do in a smaller way, maybe all of North America meet up or things like that, but it's just not the same, not the same at all. I think it's beautiful that you guys can still do these because everybody's close by. I think it's really nice.

    Dave Elkan:

    Oh, thanks. Yeah, it's something we're hoping to hold onto as long as we can. We understand that these things don't scale. At one point, we'll have to break it into different events so that people can have, I think, a higher level of involvement in that. If you have too many people at the same time, it can be just a bit read only, the way I see it. It's as if to seek participant.

    Jean-Philippe Comeau:

    That's nice. Yeah. Yeah, I like that. Yeah. Yeah, you're right.

    Dave Elkan:

    So I'd love to just quickly touch back on Atlassian Team '23.

    Jean-Philippe Comeau:

    I'm sorry.

    Dave Elkan:

    You did mention at the beginning... That's all right. We'll get there. There's these new apps, especially in the DevOps tooling space that Atlassian's working on, so Discovery. Can you just talk to me a little bit more about what you see there and why that's coming to fruition now?

    Jean-Philippe Comeau:

    Yeah, I think it's all about cloud. I'll be the first to say that big fan of data center, big fan of on-prem. That's how I learned the Atlassian tool set. So, a little skeptical when cloud came about. As it grew and it got better, it got better, that was great. I think it's now at a mature spot where the Point A program, which is where all of these tools are coming out of, so the product Discovery, Atlas and all that, those are the fruits of cloud. That's because now that we have cloud, they can churn out products and try things and see if they stick or not. I think that's why I think this year is the year where I think the program is mature enough. Migration's ready. I mean, we're one year out of server end-of-life. I think we're finally in a place where we can actually talk about all these opportunities. Most of the people at the conference will be able to get value from it.

    I remember last year where talks were heavily around JSM and all the cool things it would do, but you still had a lot of people on server, still had a lot of people on data center. So it fell a little bit on deaf ears. A lot of people in the crowd were just like, "Yeah, it's not for me." Both keynotes were about that. So anyways, I think this year it's going to be better because of that, because everybody's bought in. I think it's right now because yeah, it's cloud. You can ship easier, faster. You can ship better. You can iterate better. You can get a product ready much, much quicker than if you're on-prem, and I think that's why you're seeing this blow up. I also think they're great ideas. Big fan of Atlas specifically. Big, big fan of Atlas.

    Dave Elkan:

    Yeah. Fantastic. So, how are your customers seeing the migration to cloud? On the larger end, is that something that they're open to? Is that something that they support?

    Jean-Philippe Comeau:

    Everybody is intrigued, I'll start there. Everybody's intrigued. Now, the level of interest depends on the industry and the size. When you have a massive... I'll use banks because to me, banks are kind of like countries. So if you look at a massive bank where you have 30, 40,000 users, usually they have solid infrastructures. They have solid administrators. They have teams that are kind of living off this. It's built its own economy, basically. It runs itself. When you go in there and you try to teach them about cloud and all the great things it'll do, they start asking questions that are very technical and they're very good. There's not really an answer in cloud for yet, and so it gets skittish. Whereas if I go to a 500,000 people organization and they start asking questions about cloud, and usually we have more answers for that. It's just easy, an easier conversation. They don't have the same worries or the same thing troubles on their mind than the admin of 40,000 people. It's just not the same reality that they're seeing.

    So I think for now, and I know Atlassian's making a big push into that enterprise space, I think for now you're going to see that growth. But as long as we don't have full autonomy of where our data is and how accessible that data is, it's going to be a problem, as long as FedRAMP isn't available to all, as long as all these different SOCs and compliances aren't available to all. These are very difficult because you've built an ecosystem around a lot of integrations and Easy Agile being to me, one of those integrations because their third-party app, however you want to look at it. Adaptavist has their own third-party app. So you have script runner and all that. We all have third-party apps. So Atlassian can't be like, "Oh, yeah, I'll make a blanket statement. We can do all these things." It's not really true. I'm like, "Hold up, you got to take into account all these different app partners out there that are doing their things and you can't put us all into one roof."I think they're victims of their success. What still making Atlassian great is the partner ecosystem, apps, solutions, sorry, everything, but it's also what's causing the adoption and the speed to which adoption of cloud is happening. It's making it slower than they would want to. I think that was maybe the misstep a little bit when everything got announced was like, "Oh, you guys do rely on these apps a lot." Yeah. A lot of our customers actually would say that the apps are even more important to them than the core. It's just a thing that you're seeing. So to go back to your question, depends on the complexity of the instance. The bigger the instance, usually the more complex it is. So if I go to over 10,000 users, it's going to be a very long conversation. Very, very long conversation.

    Dave Elkan:

    Yes, it is. It's funny that Atlassian did ship this and say, "Hey." Well, actually, there was a presumption that the apps were covered by SOC 2 or the like as well, and that was a missing... But it was this misunderstanding. But I say as a business owner going through SOC 2, it's a very rewarding and good process to go through. It's hard. We are doing it far earlier than Atlassian did in their own journey, but the sooner you do it, the easier it is. Ideally that as a smaller company, you have less things to worry about and the processes you put in place will be easier to maintain and monitor. So we're excited to really go down the SOC 2 path and to provide that peace of mind to our enterprise customers. So yeah, very good process to go through.

    Jean-Philippe Comeau:

    Yeah, you guys are going through it right now. Have you acquired it yet? Did you get your compliance yet or you're on your way to getting that?

    Dave Elkan:

    No, we're on the way to SOC 2 type 1 at the moment.

    Jean-Philippe Comeau:

    Wow. Nice.

    Dave Elkan:

    Yeah.

    Jean-Philippe Comeau:

    Yeah. Yeah. We got security group now in and they're handling all that. I'm not good with the compliances. I'll say it right now, right off the bat, I don't know them very well. I know they're like letters I would like to see next to every apps. That's what I know. I don't know how in depth the processes, but I know it's very involved to the point where you need to have a team dedicated to making that happen. So what have you guys seen so far? It's coming along great. What are some of the challenges that you've seen maybe? I'm just intrigued.

    Dave Elkan:

    Yeah. Oh, look, so our cloud apps are all architected in the same way, so they all use the same code base to an extent, like the deployment methodology. We haven't done any acquisitions which have bolted on to make that more complicated, so we're making the most of that situation. We've done a fair bit of work over the last quarter or so to put in all the checks and the controls around that deployment. The next thing is to really put in place the processes to ensure that our team understands how to deal with different situations and the like. So, that's something we're going to tackle in the next quarter. I'm excited to go through that and do a bit of a sprint with Nick, my co-founder and co-CEO, to really see how much we can get done in a period of time and really focus on that. I think that the benefit will be that we have a much more understood and clear way of running our business, which is obvious to our customers as well, which is a very good thing. I'm all in favor of it. Yeah.

    Jean-Philippe Comeau:

    Yeah, that's awesome. Yeah, I think we're seeing some of the similar things, but we did acquire a bunch of stuff and so that is making everything a bit more difficult, for sure.

    Dave Elkan:

    I can understand. That would be very tricky to try and bridge those gaps and to homogenize enough to be able to have a really clear statement going forward. Yeah. Okay. So we touched quickly on the Atlassian apps that they're bringing. Are there any apps in the marketplace that you have got an eye on that you'd love to go and talk to, of course, Easy Agile aside?

    Jean-Philippe Comeau:

    I mean, of course. Yeah. A big need that I'm noticing now in the market... I don't know if it's a secret or something, I should wait because I know Team '23, they're going to be doing some stuff and I'm really excited for them. So one of the things that we're noticing is... So backups, so enterprise support, basically. Right now, when you're on the cloud, most companies, again, in the 40,000 and plus have strong backup needs and they actually have requirements, laws, things that they need to abide by as far as how long they maintain data, how long they have backups of data and all that. Right now, the way that it's done in cloud isn't nice at all. You actually have to go into the UI. You get a backup. If your backup is large, it's going to take multiple days to process and you got to remember to... It's all manual. There's nothing that really automated.

    So, there is a growing market for these kinds of apps. I've been talking all that to these people at Revyz, R-E-V-Y-Z. What they do is they basically automate that process for you and they host your data. Right now, they only do it for a year, but it's still much better than what we're seeing out there. There's a lot of need for services like that, where they... Because I mean, part of the appeal of cloud is obviously hands off, don't have to worry about things anymore and Atlassian only guarantees backups for 21 days. So if you're an enterprise and you're looking for six months at least of data recovery, at least you're not going to get that. So by having a partner like Revyz or all these, there are other apps out there, I'm talking about Revyz specifically because I talk to them a bunch, but a lot of interesting things are happening.

    Also, what's amazing about these apps, what these developers have found, and once they've have that process, they now get access to the structure of the data and they've started building tools around that structure. So for instance, that app can actually restore projects and issues and custom fields and configurations. So you don't need to do a full restore. You can actually pick what you want to restore, which is brilliant. It's something that even in data center wasn't easy to do. You couldn't just say like, "Hey, give me that issue." You'd have to restore the snapshot, go into the system, find your stuff. Now being able to go into my UI and Jira, go into my backup app, go and look the issued I deleted by mistake, find it, restore it the same day, it has comments saying, "This was restored by revisits, so make sure blah, blah, blah, yada, yada, yada." It's just brilliant and I'm really excited to see that grow this year.

    Dave Elkan:

    That's amazing. Yeah, it's a really intriguing part of this piece that I've never really thought through that that's actually a really important part of running an enterprise, that you have those continuous backups. Yeah. Cool. Yeah, that's a great insight.

    Jean-Philippe Comeau:

    Yeah, it's going to be an interesting market to dive into because we've been asked, even as a service partner, "Can you deliver on this?" The truth is without an app, you can't. There's no real way for me to get a backup. I'd have to go into your instance every day. I don't think you want a consultant going into every day your instance, downloading a backup and throwing it. I'd rather spend my money elsewhere. So these apps are going to be very... I think they're going to be big and I'm really interested to see what happens with all these different ventures.

    Dave Elkan:

    Well, certainly, a booth I'll be popping by to see if we can include the Easy Agile data in that backup as well.

    Jean-Philippe Comeau:

    Yes, exactly. So they are looking at other app partners and seeing what they can do. So I think, yeah, absolutely, if you want to have a chat, they're great people.

    Dave Elkan:

    Beautiful. Thank you so much for your time today, JP. That's a wrap. Hey, is there anything else you wanted to touch on before we wrap up? Is there anything you are hoping to get away from the event, to take away from the event? Anything on the sidelines you're going to see when you're there?

    Jean-Philippe Comeau:

    I mean, obviously, App Day is going to be a big thing. Really excited to meet y'all in person, see everybody. So App Day is the time where I get really technical, get my hands dirty. I don't do that a lot these days. I miss it sometimes just sitting down and doing some good old admin work. So anyway, the App Days are usually when I really get back to the nitty-gritty of let's talk about script runner, where we're at now, and let's meet with Easy Agile, with Temple, with all these different app vendors and talk about what's coming up and what they're seeing. So really looking forward to that. But other than that, no, just looking to have a good time. I'll hopefully get some good social time as well at the evening. Like I said, we won't get ourselves half the fun is also after the events every day, so really looking forward to that, for sure, and meeting all my fellow ecosystem partners and talking to everybody and seeing what they've seen in the past year.

    Dave Elkan:

    Likewise. I'm at least 1,000% more excited now having talked to you about it. So thank you so much for taking the time today, JP, to talk through that and I can't wait to see you there.

    Jean-Philippe Comeau:

    Yeah, I can't wait to see you. Thanks for having me.

    Dave Elkan:

    No probs. Thanks, mate.

  • Text Link

    Easy Agile Podcast Ep.27 Inclusive leadership

    "It was a pleasure speaking with Ray about empowering teams and helping people reach their full potential" - Mat Lawrence

    Mat Lawrence, Chief Operating Officer at Easy Agile is joined by Ray Arell. Ray currently works as the Director of Agile Transformations at Dell Technologies, is the host of the ACN Podcast, and the President Of The Board Of Directors for the nonprofit Forest Grove Foundation Inc.

    Ray is passionate about collaborative and inclusive leadership, and loves to inspire and motivate others to achieve their full potential. This is exactly what Mat and Ray dive into in this episode.

    Ray and Mat explore the concepts such as inclusive and situational leadership and the connection to agile ways of working, empowering the organisational brain, and fostering authenticity within teams.

    This is a fantastic episode for aspiring, emerging and existing leaders! Lots of great tips and advice to share with colleagues and friends and understand the ways we can be empowering and enabling one another.

    We hope you enjoy the episode!

    Transcript:

    Mat Lawrence:

    Hi folks, it's Mat Lawrence here. I'm the COO at Easy Agile and I'm really excited today to be joined by Ray Arell. Before we jump into our podcast episode, Easy Agile would like to acknowledge the traditional custodians of the land from which we're broadcasting today, the people of the Gadigal-speaking country. We pay our respects to elders past, present, and emerging, and extend that same respect to all Aboriginal Torres Strait Islander and First Nations people joining us today. Ray, thanks for joining us today. Ray is a collaborative and inclusive leader who loves to inspire and motivate others to achieve their full potential. Ray has 30 years of experience building and leading outstanding multinational teams in Fortune 100 companies, nonprofits, and startups. Also, he's recognized as a leading expert in large-scale agile adoptions, engineering practices, lean and complex adaptive systems. So Ray, welcome, really good to have you on the podcast today.

    Ray Arell:

    Thank you.

    Mat Lawrence:

    Love to get started by understanding what you enjoy most about being an inclusive leader and working with teams.

    Ray Arell:

    Yeah, so I've been in leadership probably for about 15 years, leading teams at different sizes. When you have the more intimate, smaller teams of maybe five or six people, upwards of teams that are upwards of several hundred people working within an organization that I might be the leader of. And what I enjoy the most about it is just connecting with the talented people that do the work. I mean, when you go into leadership, one of the things that you kind of transition from is not being the expert person in the room that's coding or doing hardware development or something else. You have these people who are now looking for direction or vision or other things in order for them to give them purpose in order to move forward with their day.

    And I enjoy coaching. I enjoy mentoring. I mean, a lot of my technical side of me is more nostalgia now more than it is relevant with the latest technologies. There's something rewarding when you see somebody who can, if you think of Daniel Pink's work of autonomy, mastery and purpose, that they suddenly find that they are engaged with the purpose that we're doing as an organization and then the autonomy for them to just do their day and be able to work and collaborate with others. And that's always been exciting to me.

    Mat Lawrence:

    I can relate to that. Yeah. I think in our audience today we're going to have a mixture of emerging leaders, aspiring leaders, and experienced leaders. I'd love to tap into your experience and ideally rewind a little bit to earlier in your career when you were transitioning into being a leader. And I'd love to understand around that time, what were some of the successes that you saw in the approach that you take that you've been trying to repeat over the years?

    Ray Arell:

    Well, I think early on, I think, especially when you grow up through the technical ranks, and suddenly at least the company that I was with at the time, very expert-based culture, if you were the smartest person in the room, those are the people that they looked at and said, "Okay, we're going to promote you to lead, or we're going to promote you to manager or promote you into the leadership ranks." I think looking back on that, I think Ray 2.0 or Ray 3.0, whatever version I was at the time, that I very much led from that expert leadership stance, which is sort of I know what is the best way to go and approach the delivery of something, and everyone should be following my technical lead for however this product comes together.

    And I don't think that was really a good approach. I think that constrained people because you ended up being more or less just telling people what to go do versus allowing them to experiment and learn and grow themselves in order to become what I had become as a senior technical person. And so I think lesson learned number one was that leading a team from an expert slant I think is probably not the best approach in order if you're going... especially if you think of agile and other more inclusive teamwork type of projects, you're going to want to give people more of a catalytic or a catalyst leader type of synergistic-based leadership style so that they can self-organize and they can move forward and learn and grow as an engineer.

    Mat Lawrence:

    Are there any times that stand out for you where you got it horribly wrong? I know I've got a few stories which I can happily share as well.

    Ray Arell:

    I'd love to hear some of yours. I think horribly wrong I think is... The question is is anything ever really not fixable, not recoverable? And in most cases, most of the issues that we've dealt with were recoverable. I think that looking at, and again, kind of back into that stance of well, am I creating a team or am I creating just a group of individuals that are just taking their work from the manager and I'm passing them out like cards type of thing... I think early on, probably the big mistake was just being too controlling, and the mistake of that control meant that I couldn't have a vacation. Others were dependent versus being interdependent on one another. And I think that made the organization run slower and not as efficient as it could be.

    Mat Lawrence:

    I've certainly been guilty of that same approach earlier in my leadership career where I became the bottleneck, absolutely.

    Ray Arell:

    Yeah. Exactly.

    Mat Lawrence:

    And to recognize that, it can be quite hard to undo, but it's definitely worth persevering with. Something else that I was fortunate to get some training in situational leadership, oh, probably nearly 10 years ago now. And that really opened my eyes to an approach, the way I was treating different people in my team. But I was treating them the way I first judged them. So if I saw [inaudible 00:07:01] an expert and a master, I would treat them as an expert and a master in all things. And [inaudible 00:07:05] if someone was less capable at that point in their career, I'd kind of assume the same thing. And so I would apply the same level of direction or lack of direction to those people for everything. And in situational leadership, the premise for those who don't know at home, is you change the level of direction that you give depending on the task at hand. Have you used that approach or something similar to guide how you include people in different ways?

    Ray Arell:

    Well, in order to include people, I think part of it is you need to... As you said, you were situationally looking at each person, and you were structuring it in a way that was from a way, an approach, of very individualized with somebody. I think the philosophy that I... Not everyone is very open or can communicate very well about their skills and their strengths, or in certain cases some people, they might be good at something but they don't exercise it because they themselves feel that that's not one of their strengths, but in reality is it is. So I think that when you're saying from a situational leadership perspective, when you hear somebody place doubt that they could be the one that could do something or to take up, say, even leadership of something, I think part of that just gets into that whole coaching and mentoring and really setting it up and helping them to be successful through that.

    And I think from an inclusive perspective, I think there's a set of honesty that you have to bring into your work and humility about being humble about even what you've accomplished. Because in engineering in particular, you tend to see that when you put people into a room, the people who are newer will sit back, and they will yield to who they think has the more experience. And reality is that they came from, say, let's say they just got fresh out of college. They actually might have more skills in a particular area based upon what they just went through in their curriculum that we might not have. And so the question of how do we use the whole organizational brain in order to bring all of the ideas onto the table, I think at times it requires us to be able to be effective listeners and to sometimes just pause and allow people to have the floor and pick up the pen and not hog the space, if that makes sense.

    Mat Lawrence:

    It really does, and I think I've seen that in every company I've worked in to some level. I'd be really interested to tap into how you go about addressing that scenario. For the people who are listening that would face that situation, it might be the first time they've been a leader and seeing that scenario and observing it. Is there any advice you would give them to help change that dynamic?

    Ray Arell:

    Well, one, just becoming aware of it. I frequently doodle when I'm in a group of people, and what I'll do is I'll sit there and I'll put dots on a paper of where people are at in the room, and then I start drawing lines between those individual dots if I see the communication happening between certain players. And what's interesting is if you watch that over about a 15-minute period of time, you start to see this emergent pattern that maybe someone's domineering the conversation or they're the focus point of the conversation, and it isn't going around the full room. So then that's when you get to be a gatekeeper and you invite others into the conversation. And then you politely help the ones who are being dominant in the conversation to pause, to just give space and allow those other people to talk and to get that out.

    And then I think the question of whether or not what the person says may sometimes be coherent or not coherent to the conversation, or maybe they're still trying to learn about just dynamics of everything. You just have to help to get, sometimes, to get that out of people, and use open words to basically open sentence... I mean, some open questions to pull that out from them. And I think that works really well.


    Mat Lawrence:

    I love that. I'm a doodler as well. I'm an artist originally in my early career, and I've worked my way into solving problems through tech a long time ago now, but I still can't... I need that physical drawing to help my mind think as much as anything else [inaudible 00:12:30] than just doodling on a pad.

    Ray Arell:

    Same here.

    Mat Lawrence:

    Something that you said a little earlier, we touched a little bit on inclusivity. In your LinkedIn bio you talk about being an inclusive leader who loves to inspire and motivate others to achieve their full potential. Something I'm really passionate about is that last part in particular, is helping people achieve their full potential. It's why I love being a people leader and a COO. You get to do that across a whole company. I'd love to first touch on the idea of being an inclusive leader. How do you define what it means to be one?

    Ray Arell:

    Well, inclusive leadership, there was an old bag that I used to have, a little coaching bag that I used to carry around with me. And at the very top of it said, "Take it to the team," was the motto that was at the top of it. And at the bottom of the bag it basically said, "Treat people like adults." Were the two kind of core things that I think part of what being inclusive is is that I have to accept the fact that, yeah, I'm a smart person, but do we get a better decision if we socialize that around the team? Do we see what other ideas or possibility thinking? Sort of in the lean sense, make the decision as late as you can.

    It's more towards the Eastern culture of, well, if I keep the decision open, maybe we're going to find something that's cheaper or better or even just more exciting for our customers. And so I think part of that is knowing that you don't have to be the one that has to make the decision. You can let the team make the decision. And we all embrace because we're empowering ourselves with this was what we all thought, not just what Ray thought, which I think is cool.

    Mat Lawrence:

    There's a second part to that piece you talked about in your bio around helping motivate others to achieve their full potential.

    Ray Arell:

    Yeah, yeah.

    Mat Lawrence:

    Yeah. Let's talk about where that came from for you, that passion, and what are some of the ways you look to help emerging leaders reach their full potential?

    Ray Arell:

    Yeah, I mean, I was lucky enough when I joined Intel Corporation that Andy Grove was still running the organization at the time. As a matter of fact, he taught my Welcome to Intel class. At the time when I joined Intel, there was only about 32,000 employees. And here's the CEO, founder of the company teaching the Welcome to Intel class, which I thought was incredibly cool, a great experience to have. He oozed this leadership, whatever mojo or whatever it is he is got going out into the environment as he's talking about the company. But he was really strong on the one-on-ones, the time that you can spend with your manager or others within the organization because you can have a one-on-one with anyone within the company. And he encouraged that. And I think that helps to... When somebody is trying to figure it out, they're brand new to the company, and you get a standing invitation from the CEO that says, "You can come and have a conversation with me," I think that sets the cultural norm right up front that this is a place that's going to assist and help me along my career.

    And I could tell you that there's been a number of different times that those developed into full-blown, "I'm the mentee and they're the mentors." And in those relationships over time, it's sort of like then you say, "Well, I'm going to pay that forward." Today I have at least six or seven mentees that have all sorts of questions about how do they guide through their career or if they had some specific area that they wanted to go focus on. And it's their time to pick my brain. And in certain cases, if I don't have the full answer, I can guide them to other mentors that can help them to grow.

    Mat Lawrence:

    I love that approach of pay it forward that you touched on there. It's definitely something that I've been trying to do in the last couple of years myself, and I wish I'd started sooner mentoring. I've had the privilege of working with some amazing leaders in my career who I've learned a lot from. And once I started mentoring, I realized how much I learned by being a mentor because you have to think. You really think about what these people are going through and not just project yourself onto them. And it validates the rationale about why you do things yourself, why you think that way. And it forces me to challenge myself.

    And I think if there's anything... I talk to some of the younger people at work who are emerging leaders, and they're exceptional in their own way. They've all got very different backgrounds, but a lot of them don't feel like they're ready to be a mentor. They really are. They're amazing people. And I wonder, have you seen people earlier in their careers try and pass it forwards kind of early on or do people feel they have to wait until [inaudible 00:18:22]?

    Ray Arell:

    I think it depends. One, I think the education system, at least in the United States, has shifted a bit. When people go for their undergraduate degree, it used to be just they were by themselves, they did their book studies. Very little interaction or teamwork was created for this study. I mean, back when I got my electrical engineering degree, it was just me by myself. There might be occasional lab work and lab projects, but it wasn't something that was very much inclusive, nor did they have people step up into leadership roles that early. I look at now my daughter who's right now going to the university, and everything is a cohort group. There's cohorts that are getting together. The studying that they do, they each have to pick up leadership in some regards for some aspect of a project that they're working on. So I think some of the newer people coming into the workforce are sort of built in with the skills to, if they need to take up leadership with something, run a little program, run a project, they've been equipped to do it. At least that's what I've seen.

    Mat Lawrence:

    I love that concept. Something that I've been observing and I talk it about a lot with our leadership team and our mentor exec teams for the [inaudible 00:19:56] as well. A lot of the conversation that comes up is around team dynamics, team trust, agility within teams, and to generally try and empower teams, set them up so they can be autonomous, they are truly empowered and they're trusted to make great decisions and drive work forwards. You've got a lot of experience in agile and agile [inaudible 00:20:21] agile leader. In your experience leading agile teams, those adoptions and those transformations, I'd love to understand if you see there's a connection between being agile as a team and those traits that an inclusive leader will have. Is there a connection there in your mind between what it means to be agile and be an inclusive leader?

    Ray Arell:

    I think so. Because if you think of early on, they established that servant leadership was a better leadership style for agile teams. And so I think when we talk about transformation, some of the biggest failures that occur tend to be more based upon not agile, but on issues of trust and other sort of organizational impediments that had already existed there before they got started. And if they don't address those, their agile journey is painful.

    I've heard people say that they've gotten Scrummed before, using it in a really kind of derogatory way of thinking that, well, instead of getting a team of empowered people to go do work within the Scrum framework, they end up being put under a micromanagement lens because the culture of the manager didn't shift, and the manager is using it as a daily way to making sure that everyone is working at 120% versus what we should be seeing in the pattern is that the team understands their flow. They're pulling work into the team. It's not being pushed. And those dynamics I think are something that if leadership doesn't shift and change the way that they work, then it just doesn't work in organizations.

    Mat Lawrence:

    In the many places that you've worked and coached and guided people on, you've started to come across... There's a term that we've started to use of agile natives where people who've really not known any different because so many companies in world are going through agile transformations, and that'll continue for a long time. But as some companies are born with agility at the forefront, have you experienced many people coming through into leadership roles that don't know anything but true agility and really authentic agility as you've just described?

    Ray Arell:

    Well, I think it's kind of interesting because as you talked about that phrase, I was thinking about it, about, well, if you knew nothing else... But I can also say that you could become native after you've been in the culture for a period of time as well. So you can eventually... That becomes your first reaction, your first habit is pulling more from the agile principles than you would be pulling from something else. Yeah, there are those people, but it's been interesting watching companies like Spotify or watching Salesforce or watching Pivotal, and I can just go down the list of companies that have started as an agile organization, they got large, and then suddenly the anti-patterns of a large company start to emerge within those companies. So even though the people within the smaller tribe are working in an agile way, the company slowly doesn't start to work in an agile way any longer. It falls underneath a larger context of what we see happening with the older companies.

    And I think some of that could be the executive culture might be just coming in where they bring somebody from the outside who wasn't a native, and they have a hard time dealing with the notion that, well, we're committing to a delivery date sometime over here, and we think we're going to hit it. But no, we don't have what would be affectionately known as a 90% confident plan that says that we've cleared all risk out of the way. And yeah, it's going to absolutely happen on that day. And some of those companies get really... They feel that they have to commit everything to the street, and if they don't meet it, they've already glued those in to some executive bonus program, ends up driving bad behaviors, unfortunately,

    Mat Lawrence:

    Yes, I have been there. I'm assuming that in our audience, we're going to have people who are transitioning into more senior leadership roles. They're not emerging leaders, they've been doing it for a while, and they've probably run some successful agile teams at the smaller level as you've described. For those people who are moving into the more senior roles, maybe into exec positions, is there any guidance that you'd give them for navigating that change and trying to maintain, through agile principles and what it means to be agile, in those more senior roles?

    Ray Arell:

    Yeah, I think part of it is the work that you did as a smaller team, everything still can scale up. And I hate to use the word scale because I think scale is kind of... People kind of use it... What would be the right word? It's misused in our industry. I think values and principles are scale-free. You can still walk each day walking into your team and still embracing those 12 principles, and you're going to do good work. The question is though, is if you're doing that at the lower level, say with a Kanban board, the question is, what does it look like when you're at your executive desk? What is the method that you go pool? If you look at most of the scaled frameworks that are out today, there's very little guidance that's given to what should be in the day in the life of an agile executive. What should that look like?

    And for me, if I think about the business team, the management team is working with the delivery teams daily. They should be doing that. So what are you going to put in place for that to facilitate and occur? What are you going to do about... stop doing these big annual budget processes. Embrace things like the beyond budgeting or other things where you're funding the organization strategically, and you're not trying to lock everything in on an annual cadence, but yet your organization beneath is working every two weeks. So you should be able to re-move your bets with any organization based upon the performance of each sprint. Can you do that?

    The last one is probably the most important one, is impediments. And that is how fast does it take information to go from the lowest part of the organization to the highest point of the organization? And if that takes three weeks, two weeks, or even sometimes later for certain organizations, optimize that. How do you optimize an impediment that you can personally help to go remove for people so that they're not slowed down by it any longer, whatever that might be?

    Mat Lawrence:

    You're touching on something there, which I think is a fundamental part of being agile, which is that ability to learn and adapt, and you can only learn when you are aware of what's happening around you, you can observe [inaudible 00:28:39] to it.

    Ray Arell:

    Well, I said something a couple months ago, and everyone just went, "Why did you say... I can't believe you said that out loud." It's the quiet stuff out loud sometimes. [inaudible 00:28:53]. We were trying to get a meeting together to go fix one of these impediments, and all the senior leaderships was busy. They were busy. And my question was is if this isn't the most important thing right now for us, what do you do? Really, are you doing in your day if this one isn't the highest priority that you walk into? And the questioning senior leaders that maybe they're not paying attention to the right things, and sometimes speaking that truth to power is something we have to do every once in a while.

    Mat Lawrence:

    I agree. That level of candor is definitely required at all levels and being able to receive that feedback so you can learn and adapt as an individual, as we were talking about earlier, about being adaptive as a leader, but also as a team. There's a point that I'd like to touch on before we wrap up, which is as you climb up the career ladder and you get into a more senior position, and then you become responsible for a broader range of things, particularly as you start reaching that executive level, I've witnessed people struggle with the transition from being the person, as you talked about right at the start of this discussion, being that person who knows everything and who can direct and have all the answers into someone where I see your job changes to being the person who can identify what we know least about, what we as an exec team know least, where we're... have the least confidence, where we see the impediments and we don't know what to do with them.

    How do you go about guiding people to embrace that? Because I think what I see is the fear that comes with that, almost a fear of exposure of, "Oh, I'm admitting to people I don't know what I'm doing." And I've been rewarded through my entire career by becoming more of an expert, and suddenly my job is to be the person who's confident enough to call out, this is what we don't understand yet. Let's get together and try and resolve it. When the risk is greater, the impact is greater, and you're responsible for more things, how do you help people transition into that higher-level role?

    Ray Arell:

    Well, I think part of it is can they let go of that technical side, having to have their hands dirty all the time? And I've seen certain leaders that, really, somebody needs to go back and say, "Are you really sure that this is the career that you're wanting to go to? You seem to be more into wanting to be into the nuts and bolts of things, and maybe that's the best place for you because you feel more comfortable in that space." The other aspect though, as they transition, I think is again, trust becomes critical. Trust the people that are working for you, that they're not coming in and being lazy and you have to go look over their shoulders all the time because you feel that they might not be being productive or other things. You have to have the ability to say that, look, that the people that you hired are talented, and they are moving us towards our goals.

    I think what becomes more critical for the health of the organization is that you have to do a much better job at actually saying, "Okay, well, here is our vision," whether it be a product vision, whether it be the company's vision, whatever that might be, helping people to understand what that North Star is, and then reinforcing that not from a perspective of yourself, but a perspective from the customer. And I think this is where a lot of companies start to drift because they start to optimize some internal metric that, yeah, that'll build efficiency within your organization. But what does the customer think? And constantly being able to represent as, if you think of from an agile perspective, the chief product owner of the organization, to be able to represent this is what the customers need and want and to be able to voice that in the vision and the ambitious missions that are set up for the organization. Make it real for people.

    And then the last part of that is not everything is going to happen and come true. If you read most executives' bios, there's lots and lots and lots and lots of mistakes. And I remember this of one leader, he was retiring. And I thought this wasn't most awkward time that he actually did this. He actually went up on the stage and he talked about his biggest failure. Now, throughout my career working with this person, I always wondered whether or not they were human. And then on the day of this person's exit, they finally decided to give you a few stories about mistakes that they made. And I think that he really needed to share those stories much, much earlier because I think people would've probably found... They would've been a little stressed working around him. And it would also show some vulnerability for you as a leader to say that you don't have everything figured out, and sometimes it's just a guess. We think that this is where the product needs to go.

    And then as soon as you put it in front of the customers, they're going to tell you whether or not... If you take the Cano model and suddenly you're going to hit this is the most exciting thing since sliced bread, are they going to love it or are they going to go, [inaudible 00:35:12]. I'll take it if it's free. You get into this situation where it's like, well, we can't charge as much. But I think those stories become important and anchor organizations. One other aspect of this is I think that by having somebody who's approachable and can relay those stories effectively into the organization and talk about these things, I think then that opens the door for everyone else to do it as well. Because like it or not, humans are hierarchical in the way that we think about things. A lot of people manage up, so they mimic leaders. So be that leader that somebody would want to mimic.

    Mat Lawrence:

    I think that's great advice, Ray. The connection for me that's run through this whole conversation is around engaging with your work authentically, whether it's the team that you're trying to lead, whether it's the agile practices at whatever scale and level that you're operating at. And to build that trust to enable that to work requires that level of authenticity.

    Ray Arell:

    Yeah, exactly.

    Mat Lawrence:

    I would love, as we wrap up, for you to leave any final tips or advice for both current and emerging leaders on that topic. If there's a way beyond just sharing your own personal stories, how would you advise people? What would you leave them with to build some trust in their teams?

    Ray Arell:

    Well, a couple of things. Number one, you have to be mindful about who you are as a person. Again, like I was saying, that people manage up. And if you send out an email at three o'clock in the morning, and five minutes later your people were responding to you, then you're not being a really good role model of a good work-life balance. So a lot of your tendencies will bleed off into the organization. So regardless how you assess yourself, do an assessment of your leadership, where you think it is. Harvard Business Review, a long time ago, put off the levels of what they saw as leadership models. And the lowest level is the expert and the achiever-based leaders. And if you're one of those, those are not very conducive to a good agile or collaborative culture. So if you're currently setting in that slant, then you should look ways of being able to move yourself more to a catalytic or a synergistic-based leader.

    And that journey's not an easy one because I went through that myself. It took years in order to pull away from some of those tendencies that you had as an expert leader. And as an example, an expert-based leader tends to only talk to other experts. If they perceive somebody not to be an expert of something, they tend to discount those individuals and not engage with them. And so again, the full organizational brain is what's going to solve the problem. So how do you engage the entire organization and pull those ideas together?

    The other one is that as you go into, from an emergent leader perspective, I think you said it yourself earlier, and that's not just the bias of you're not an expert, I'm not going to talk to you, but any bias that you might have can affect the way that you lead and judge an individual, and really could limit or grow their career based upon maybe a snap judgment that you might have had. So I think you have to be mindful of your decisions that you're taking within the organization and especially the ones you're making of people. And so you got to be careful of those.

    The last one is probably just... And this gets into the complex adaptive systems space. Not everything is cut and dry, black and white, or mechanistic, meaning that we can take the same product, redo it again and again and again, and we're going to get different answers. We're going to get different requirements. We're going to get different things. It's okay for that stuff to be there. And it's okay for the stuff that's coming out of our products to be different every once in a while, and specifically because everything, it's a very complex environment. Cause and effect relationships and complexity is, customer can change their mind, and we have to be comfortable with a customer changing their mind. Our customer might have new needs that come up.

    And likewise, our employees, they sometimes will have change of thought or change of what they are excited about. How do you encourage that? How do you grow those individuals to retain them in the company, not to use them for the skill they have right now, but how do you play the long game there? And I know I'm getting a little long-winded here, but the thing that I see most, even with all the layoff notices that are going on right now, is that that company's not playing the long game. I think that's a bad move because all you're doing by letting an employee go is enabling your competitor with a whole bunch of knowledge that you should be retaining. So anyway, I'll cut it short there.

    Mat Lawrence:

    Right. Thank you for sharing your wisdom with us today. It's been an absolute pleasure. I've really enjoyed the chat. So yes, thank you for joining me on the Easy Agile Podcast.

    Ray Arell:

    Awesome. Thank you for having me.