13 posts tagged with Personas

Buyer Personas: The Ultimate Guide
November 2020
Learn everything you need to know about buyer personas, including why they’re beneficial, how to create buyer personas, and a simple persona template to get you started.
Story Points: definition, how-to & why they matter
September 2020
What are user story points and how do you estimate them? Learn everything you need to know about story points for agile teams.
Better together: why we've put the user into User Story Maps
August 2020
There are some things so obvious that you wonder why it hasn’t happened sooner or how you ever lived without it. This is how we feel about our just-launched integration between Easy Agile User Story Maps and Easy Agi…
What is User Story Mapping?
August 2020
Get a clear user story mapping definition. We break down the components of user story mapping, alternatives, and what it looks like.
Introduction to customer personas
July 2020
Great agile teams have a crystal clear image of who their customer is. Customer personas help bring to life the hopes, dreams and pain points of your customer so that you build features with empathy and care.
10 tips for more effective user personas
June 2020
Learn how to create and apply user personas more effectively with these 10 tips, from research and writing to templates and tools.
How to create a persona in 9 simple steps
May 2020
Not sure how to create a persona or want to make sure you’ve covered all your bases? Follow these 9 simple steps and create better customer personas with confidence.
Introducing Easy Agile Personas for Jira
May 2020
It's here: the newest Easy Agile App for Jira. Introducing Easy Agile Personas for Jira. Successful teams have customer focus. Personas need to be stored in Jira, where the team can access them alongside their work.
Free Coffee Cup
May 2020
Love using Easy Agile apps for Jira? Leave us a review on the Atlassian Marketplace and we'll send you a re-usable Frank&Green Easy Agile coffee cup.
Why leading agile teams are obsessed with their customers
February 2020
Do you know your customers? As in, really know them? Let’s take a look at 7 reasons why it’s good to have a healthy level of customer obsession in your agile teams.
Easy Agile Year In Review 2019 [Infographic]
December 2019
[Infographic] 2019 Easy Agile Year in Review. The latest stats from agile companies using Easy Agile Apps for Jira.
How to Write Good User Stories in Agile Software Development
October 2019
The idea of writing good user stories can seem like another “thing” agile piles on top. However for Agile Software Development, writing good user stories is essential. Here's why.
Customer Personas: How to Write Them and Why You Need Them In Agile Software Development
March 2018
Customer Personas are fictional generalisations of your most valuable customers. They help teams understand their customers by bringing together demographic information like age, gender, location, and income, alongsi…