6 posts tagged with Personas

  • Introducing Easy Agile Personas for Jira

    May 2020

    It's here: the newest Easy Agile App for Jira. Introducing Easy Agile Personas for Jira. Successful teams have customer focus. Personas need to be stored in Jira, where the team can access them alongside their work.

  • Free Coffee Cup

    May 2020

    Love using Easy Agile apps for Jira? Leave us a review on the Atlassian Marketplace and we'll send you a re-usable Frank&Green Easy Agile coffee cup.

  • Why leading agile teams are obsessed with their customers

    February 2020

    Do you know your customers? As in, really know them? Let’s take a look at 7 reasons why it’s good to have a healthy level of customer obsession in your agile teams.

  • Easy Agile Year In Review 2019 [Infographic]

    December 2019

    [Infographic] 2019 Easy Agile Year in Review. The latest stats from agile companies using Easy Agile Apps for Jira.

  • How to Write Good User Stories in Agile Software Development

    October 2019

    The idea of writing good user stories can seem like another “thing” agile piles on top. However for Agile Software Development, writing good user stories is essential. Here's why.

  • Customer Personas: How to Write Them and Why You Need Them In Agile Software Development

    March 2018

    Customer Personas are fictional generalisations of your most valuable customers. They help teams understand their customers by bringing together demographic information like age, gender, location, and income, alongside psychographic information like interests, frustrations and personal/professional motivations.