Step Up Your Jira Workflows With These 11 Best Practices

As an agile team, you’re likely well aware of Jira software and its supreme capabilities for creating agile workflows. Jira workflows are a staple for development teams (ours included! 🕺), and there’s no question why.

Jira takes a customer-first approach to design projects, and it’s highly customizable, making it extremely popular among agile teams working in software development. As the folks who developed Jira at Atlassian like to say, “The more agile your team is, the more Jira will be able to help.”

Our team has been using Jira workflows for years, and we’ve learned a thing or two along the way. Okay, we’ve learned a lot along the way. 😎

We’ve also dedicated our company to making products that work directly with the Jira software you use. While you probably already know how to use Jira workflows, you may not be getting the most out of them. In this post, we’ll share seven best practices for getting the absolute most out of your workflows.

Why dev teams choose Jira workflows

Unlike traditional project management tools, Jira takes an agile approach to product development. Jira Software is a family of software platforms designed to help agile teams do what they do even better, so team members can plan, track, and release great software every time.

The Jira server allows for multiple frameworks, including both Scrum and Kanban processes, making it completely versatile, no matter what style you’re used to. It helps you manage all phases of your workflow with complete visibility, and you can continually improve your performance based on detailed real-time data.

🙋🏼 If you’re new to Jira, follow this how-to tutorial from Atlassian for developers joining an existing Jira cloud project.

Jira workflow best practices and lessons learned

We love its flexibility and how it helps development teams work to meet stakeholder and customer needs. Our two CEOs worked directly with the Atlassian Jira team for five years, where they got to know the product inside and out.

1. Make customer-focused decisions

Every decision you make should be customer-focused. Repeat that again and again — you can even record it on your phone and listen to it while you sleep every night! Agile methodologies are especially effective because they focus on this priority in every problem.

Keep this mantra top of mind through every step of your Jira project, such as when you add workflows, create new workflows, define specific issue fields, or resolve issue types. To continually bring value to the customer, you need to visualize their journey from start to finish.

User story maps are invaluable tools for keeping customers at the forefront of everything you do. They help teams prioritize based on customer needs, and they give a clear view of the customer journey. It’s their story, after all, so why not view your backlog from their perspective?

Easy Agile TeamRhythm transforms flat backlogs into impactful, visual representations of the customer journey. The app integrates seamlessly with your agile boards in Jira and is designed to help teams provide value to customers quickly and frequently.

2. Use personas to gain a deeper understanding of your audience

Personas are the ultimate tool for empathizing with customers. They ask important questions about users so development teams can gain a deep understanding of the people who will use the product they’re working on. If you aren’t using personas yet, move it to the top of your to-do list.

A persona asks important questions of the user to capture buying habits, pain points, behavioral patterns, demographics, and more. Using these directly with your user story maps or alongside your product roadmap will help you make the decisions that will bring the most value to the customer.

Easy Agile Personas for Jira configures directly with your current Jira projects. The app has the functionality to create and store customer personas natively in Jira software, so you can prioritize customer needs every step of the way.

3. Create a workflow for your team, not everyone else

Some teams create a one-size-fits-all workflow and duplicate it across issue types with only small changes on the way. Depending on the team, that might not work. A status and transition that works for one issue type, for example, might not work for another. Some issues may require specific statuses and transitions, or even restrictions and automations that only work for them. You can mold a template, but it’ll never be the most effective workflow for your team.

Still, the one-size-fits-all approach is tempting. It’s easier too. But ultimately, the people on your team will end up working with a tool not made for them, but for someone else. Remember, as an admin your job is to serve the people on your team. You want your team to work with joy and harmony. You want your workflows to be effective for the people working in them, not easy to create for the admin. Putting in the effort now will have a scaling effect, given that the people on your team have to work in Jira every day.

If not one-size-fits-all then, what do we recommend?

Start from scratch. Start from zero, from nothing. Clear your mind of all templates that exist and do the work of talking to your team. Figure out the steps your team goes through and translate them into Jira. Talk to a representative from each role on your team, and make sure their needs are met. The best workflow is the one that’s tailored to your team, not for everyone else. It’s not easy and it’s going to take time, but your teams will thank you for it.

4. Don’t add more detail than what’s needed

When working in Jira, there’s such a thing as too much detail. Although it can be tempting to include absolutely everything, this may not actually be the best move.

Overuse of custom fields can lead to a slower response time on Jira issues, and it may cause frustrating holdups. Don’t get in your own way by creating an overly complicated structure. Whenever adding to your Jira workflow, think back to your customer needs and OKRs. Simple is often the more effective choice.

5. Don’t over-customize or overcomplicate

Custom workflows offer dev teams a solution that can be adapted to meet their current needs. But customization can come at a price.

As your Jira workflows evolve, they will become more and more unrecognizable from one workflow to the next. In some cases, they may get to the point of becoming a completely different species that will have trouble working with original versions.

Add custom fields when you need to, but don’t overdo it on complex workflows. Set standard practices across your team for how and when different workflows are customized to minimize compatibility issues. Ensure that customization is approved by those who understand OKRs and have the entire big picture in mind. It may be prudent for larger teams to limit admin assignee access to prevent unnecessary and possibly harmful customizations.

6. Keep your workflow simple: limit statuses and transitions

Adding a status for every part of your team’s process may seem like a good idea, and Jira definitely supports it. But keep in mind that every status and transition adds more complexity for the team working in the workflow. If you want to move fast, keep your process lean.

After mapping how your team works, include only the statuses and transitions you need. A workflow with too many statuses and transitions can be confusing to understand. Remember that the team working in the workflow will have to understand and use it.

7. Iterate on your workflow

It’s great to plan out your workflow, but don’t worry about getting the perfect workflow on the first try. Teams change, and Jira can adapt to those changes. What’s important is creating the best workflow you can now and iterating based on changes and feedback from the team.

This may seem counterintuitive, especially if your team isn’t used to working agile and wants to set and forget the workflows. Keep in mind that Jira workflows are here to serve your team’s needs at the current time. They’re here to adapt to your needs right now. As you evolve, your workflows evolve with you.

8. Involve stakeholders when creating workflows

These include both internal and external stakeholders in the process to ensure their needs are consistently met. The product manager is just one person with one viewpoint — you need a variety of team perspectives.

Stakeholders need to be involved, and they need to have continual access to essential documents, such as your product roadmap or user story map. These living documents are a work in progress. They represent the overall vision at any given time, and since they’re always evolving, your stakeholders need to know how to access them and how to decipher them.

When admins don’t involve the team in creating workflows, the workflow may not be the best one for the team. Remember that when you’re building a workflow, you’re doing it for people. These people will be working with the workflow you build, so make it work for them.

To create effective workflows, involve a stakeholder from each role within your multidisciplinary team. Here are some key roles to consider:

• Product Manager: Understands the overall vision and roadmap.
• Software Engineer: Knows the technical intricacies and feasibility.
• Product Designer: Focuses on user experience and interface design.
• Content Designer: Ensures that content is clear and effective.
• Quality Assurance Engineer: Guarantees the product meets quality standards.

Get a representative from each of these roles, find out how they work, and once you’ve created your workflows, check that they’re happy with them. If you don’t, you might end up with statuses and transitions that people don’t use, and you might miss important workflow rules that can speed your team up.

Then take your team’s feedback and iterate. They’re the ones who are working in Jira.

9. Teach stakeholders about the iterative process

When it comes to agile and working in Jira, everything is iterative. The plan you set out with is bound to change with the needs of your customers.

This is really difficult for some stakeholders to understand, especially if they’re not used to working with agile. The ideas and methodologies that come naturally to you may be completely foreign to the stakeholders and key customers you involve in the process.

Take it slow and BE PATIENT. Teach stakeholders about the agile process, and ensure they understand that any plan is completely subject to change. Plans are “living documents” that represent what the team hopes to accomplish based on what will provide the most value to customers in that snapshot of time.

10. Test your workflow

If you don’t test enough, you’ll have a workflow with so many errors they’re hard to fix. If you test too much too early, you won’t be able to move quickly. Testing is a balancing act. There are no hard rules, but there are two stages where people usually test their workflows:

Stage 1 - Testing the new workflow in a separate project or instance

Before you get your team to use your workflow, you want to check that everything works properly. To do so you can copy your workflow to:

• A separate Jira project
• A separate Jira site, if you have one

Either way, you want a place in Jira that doesn’t impact people in the project for testing. There you can create sample issues and manually run through every step of the workflow. You can check for things like:

• Whether the statuses and transitions make sense
• If the issue ever gets stuck at particular steps in the workflows
• Whether workflow rules are working properly
• How a representative from each role in your team goes through the workflow

Stage 2 - Testing with your team in your actual project

Testing is a continuous process.

After getting your workflow into Jira, there are bound to be problems your team runs into that you didn’t consider. That’s why it’s important to get feedback from the people actually using the workflow.

It’s not something you have to do every day, or even every week, but keep in touch with your team every now and then. If you have meetings about the tools you use or about how you work, make sure to talk about how the workflows are working for them.

11. Make use of agile Jira apps

Jira is a fantastic platform with tons of features and development tools for agile teams that we can’t praise highly enough, but it doesn’t come with everything. Take advantage of plugins designed to help teams just like yours. The Atlassian marketplace offers a number of Jira apps that provide specific solutions, including Easy Agile’s four Jira plugins:

• Easy Agile TeamRhythm
• Easy Agile Programs
• Easy Agile Roadmaps
• Easy Agile Personas

Each of our plugins seamlessly integrates with Jira to simplify your development and streamline your business process.

Try any of our apps free for 30 days — we’re sure you’ll love them. If you have questions, contact our team or watch the demos on each product page to learn more.